{"id":9031,"date":"2026-05-18T10:35:17","date_gmt":"2026-05-18T15:35:17","guid":{"rendered":"https:\/\/smartpress.com\/blog\/?p=9031"},"modified":"2026-05-19T09:13:28","modified_gmt":"2026-05-19T14:13:28","slug":"how-smartpress-revolutionized-digital-printing","status":"publish","type":"post","link":"https:\/\/smartpress.com\/blog\/features\/how-smartpress-revolutionized-digital-printing","title":{"rendered":"How Smartpress Revolutionized Digital Printing"},"content":{"rendered":"<!--the_content--><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p>Is your print process stuck in the dark ages? If it seems like you\u2019re ordering print the same way you did years ago, you\u2019re not wrong. But with Smartpress\u2019 digital printing process, there\u2019s a smarter way forward. We\u2019ve modernized everything!<\/p> <p>&nbsp;<\/p> <p>Smartpress\u2019 online printing services go beyond ordering, proofing and shipping the old-fashioned way. We combine print with data and strategy for real, see-it-in-the-metrics business outcomes. Here\u2019s how we\u2019ve built a streamlined, completely innovative approach to producing marketing materials that pull their weight (no pushy sales calls or friction-filled workflows required).<\/p> <p>&nbsp;<\/p> <p><a href=\"https:\/\/smartpress.com\/shop\/all\">Step into the light &#8211; explore all of Smartpress\u2019 print products<\/a>.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2>Key Takeaways<\/h2> <ul> <li><a href=\"#how-we're-transforming-print\">Smartpress\u2019 digital printing process combines speed, data and smart technology<\/a> to deliver faster, more impactful results than traditional \u201corder-and-ship\u201d models.<\/li> <li>From in-stock materials to fully custom sizes and specialty finishes, <a href=\"#custom-printing-for-every-use-case\">Smartpress makes printing truly flexible<\/a>, so you can build what you need without limitations.<\/li> <li>Automated production, instant proofs and <a href=\"#digital-printing-without-delays\">a streamlined press system keep jobs moving quickly and accurately<\/a>, delivering high-quality results without bottlenecks or back-and-forth.<\/li> <\/ul> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2026\/05\/print-in-the-dark-ages_photos_01_homepage.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=d22ff89decd84ff5824790a0768217f3\" alt=\"A laptop sitting on a table in a print production facility showing Smartpress' foil printing page.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2>What is Digital Printing?<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Digital printing is a printing method that transfers digital files (think PDFs and JPGs) directly onto various materials (no plates, no extra steps, no waiting around). For a digital printer like Smartpress, that means faster turnarounds, lower costs on short runs and the flexibility to print what you need, when you need it.<\/p> <p>&nbsp;<\/p> <p>It also does things traditional printing can\u2019t, like <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/variable-data-printing\">variable data printing<\/a>, where each print piece can be personalized with different names, images or messaging. Add in a wide range of printable materials, from paper and fabric to canvas and metal, and you\u2019ve got an agile print process without old-school limitations.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"how-we're-transforming-print\">How We Are Transforming Print<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Smartpress\u2019 digital printing services go beyond the actual printing process. We\u2019ve reimagined what print can do for your business, from how you buy it, to how it\u2019s made, to how it performs.<\/p> <p>&nbsp;<\/p> <p>We\u2019ve revolutionized everything: Our approach to sales, customization capabilities, commitment to sustainability, uncompromising internal process and proprietary print management software. This isn\u2019t your grandma\u2019s medieval analog workflow.<\/p> <p>&nbsp;<\/p> <p><a href=\"https:\/\/smartpress.com\/blog\/features\/why-were-different-see-smartpress-brilliant-print-process\">See why printing with Smartpress is different<\/a>.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-right-sm raisedLeft\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2026\/05\/print-in-the-dark-ages_photos_03_human-support.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=bca5eece43e08e6e309f1e1e9fdc541c\" alt=\"A smiling man wearing a blue Smartpress shirt standing in a production facility and holding a laptop.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.640625%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">Connor, Account Executive<\/p><\/figcaption><\/figure><\/div>  <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md\"><img decoding=\"async\" class=\"\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2026\/05\/print-in-the-dark-ages_photos_10_custom-print-stocks.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=9caa6251cb84506479d08355e08696f3\" alt=\"\" data-recalc-dims=\"1\" \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <h3>Print on Your Terms, Start to Finish<\/h3> <p>At Smartpress, digital printing doesn\u2019t come with the usual sales runaround. Our online print shop is built for how you actually work, whether that\u2019s fully DIY or backed by real human support (with your very own expert rep).<\/p> <p>&nbsp;<\/p> <p>Instant pricing means you can customize your project and make decisions faster. We keep things moving, no waiting around, no wondering what\u2019s next. You can also <a href=\"https:\/\/smartpress.com\/pages\/smartpress-intelligence\">tap into Smartpress Intelligence<\/a> when you want a little (or a lot of) direction from AI.<\/p> <p>&nbsp;<\/p> <p>And when you prefer a person, you\u2019ve got one &#8211; no chasing, no pressure. As customer Nekoda put it, \u201cI had instant access to human beings the entire time,\u201d while client Lance shared, \u201cLove how I can call them up and get in touch with an actual team member right away.\u201d<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <h3 id=\"custom-printing-for-every-use-case\">Custom Printing for Every Use Case<\/h3> <p>Whether it\u2019s marketing assets or stationery essentials, business printing is all about building exactly what you need from the ground up. Our custom printing services give you access to hundreds of <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\">paper stocks and substrates<\/a> already at-press, so you\u2019re not waiting on backorders. (If you listen closely, you can hear them whispering, \u201cPick me! Pick me!\u201d)<\/p> <p>&nbsp;<\/p> <p>Whether you need 10 pieces or 100,000, or you want fully custom sizes outside standard dimensions, flexibility is built in. Client Dylan put it simply: \u201cI can make posters of almost any length and width I can\u2019t make anywhere else,\u201d while customer Bob shared, \u201cOptions galore. It\u2019s all about quality, timeliness and consistency.\u201d<\/p> <p>&nbsp;<\/p> <p>And when it\u2019s time to make an impression, our <a href=\"https:\/\/smartpress.com\/support\/specialty-features\">specialty finishes<\/a>, like <a href=\"https:\/\/smartpress.com\/shop\/raised-uv-printing\">raised UV<\/a>, <a href=\"https:\/\/smartpress.com\/shop\/foil-printing\">foil Sleeking\u2122<\/a> and <a href=\"https:\/\/smartpress.com\/blog\/on-press\/soft-touch-laminate-a-premium-finish-with-a-velvet-feel\">Soft Touch laminate<\/a>, turn print into a tactile, high-end experience that stands out instantly. As customer Katie said, \u201cIt brings my art to life in a luxurious way.\u201d<\/p> <p>&nbsp;<\/p> <p><a href=\"https:\/\/smartpress.com\/blog\/features\/custom-printing-why-smartpress-is-superior-for-modern-marketing\">When we say we do custom, we really mean it<\/a>.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2026\/05\/print-in-the-dark-ages_photos_04_automated-barcode-scanning-production.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=e2159ece87518e0a71544f0906264160\" alt=\"A hand holding a barcode scanner and scanning barcodes for printing press number five.\"   data-recalc-dims=\"1\" \/><\/div><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2026\/05\/print-in-the-dark-ages_photos_05_MOD.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=4a0ff06a8e776de57fd303575bf5faf4\" alt=\"Two hands holding a Garney business card over a laptop with more Garney print materials around it.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <h3 id=\"digital-printing-without-delays\">Digital Printing Without Delays<\/h3> <p>When you partner with Smartpress for online printing, speed doesn\u2019t mean chaos or cutting corners. Our paperless job ticketing system uses barcode-driven automation to move every order through production, deciding what goes where, in what order and with what finish. Translation: Your job doesn\u2019t get stuck in someone\u2019s \u201cI\u2019ll get to it\u201d pile.<\/p> <p>&nbsp;<\/p> <p>Unlike other online printers still trying to piece things together like a game of Jenga, ours is fully streamlined end-to-end. No guesswork, no bottlenecks &#8211; just smooth, automated movement backed by one of the largest fleets of HP Indigo HD presses in the industry, plus instant proofing on select products to speed things up even more.<\/p> <p>&nbsp;<\/p> <p>The result? Customer Katy\u2019s \u201cdigital proof came back quickly and accurately,\u201d while client Daniel said the \u201cproof submission\/approval process is smooth and clear\u201d and customer Cecilia noted Smartpress \u201cresponded to all my questions quickly\u201d and still delivered on time.<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <h3>Print Infrastructure for Modern Marketing<\/h3> <p>Our business printing services include major print management solutions, too. Our Marketing on Demand Platform (MOD) functions like a centralized print marketing hub. Instead of a basic print portal, it enables teams to manage brand assets, personalize collateral, order localized materials, automate distribution and keep inventory all in one place.<\/p> <p>&nbsp;<\/p> <p>Garney\u2019s Neil Ryan said MOD \u201cstreamlined access to pre-approved, customizable templates, making it easy for teams to stay on-brand without compromising quality or speed.\u201d Providing \u201cautonomy while maintaining essential guardrails,\u201d MOD allowed his teams to order directly without bottlenecks or back-and-forth approvals.<\/p> <p>&nbsp;<\/p> <p>The result was faster execution, fewer one-off requests and more time for marketing and creative teams to focus on higher-impact work, while keeping everything consistently on-brand (minus the carbon copies and courier runs).<\/p> <p>&nbsp;<\/p> <p><a href=\"https:\/\/smartpress.com\/blog\/printspiration\/how-print-management-software-powers-garneys-growth-operations\">See Garney\u2019s entire MOD experience<\/a>.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2026\/05\/print-in-the-dark-ages_photos_07_sustainability-human.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=cbe5153d543594b5023573eb9400dcc0\" alt=\"A woman in a blue Smartpress shirt standing by a table with a box on it in a production facility.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.640625%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">Amber, Shipping Manager<\/p><\/figcaption><\/figure><\/div>  <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><img decoding=\"async\" class=\"\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2026\/05\/print-in-the-dark-ages_photos_08_presses-fleet.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=bc3eb85a5f6953aeb2f682556257d54b\" alt=\"\" data-recalc-dims=\"1\" \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <h3>Prioritizing Responsible Production<\/h3> <p>When you print online with Smartpress, sustainability isn\u2019t an add-on &#8211; it\u2019s built into how we operate. From energy-efficient presses and eco-conscious facilities to water and energy conservation efforts, <a href=\"https:\/\/smartpress.com\/pages\/social-responsibility\">we\u2019re constantly working to reduce impact<\/a> while maintaining premium quality.<\/p> <p>&nbsp;<\/p> <p>Our commitment extends to robust recycling and waste-reduction programs, sustainable procurement practices and <a href=\"https:\/\/smartpress.com\/blog\/on-press\/sustainable-swap-4-new-green-alternatives-for-eco-friendly-printing\">offering green alternative material options<\/a>. We\u2019re proud to align with recognized standards like EcoVadis Platinum, ISO certifications, EPA initiatives and the UN Global Compact &#8211; all part of a broader push toward more responsible production.<\/p> <p>&nbsp;<\/p> <p>Our customers value this approach to digital print, too, as Janet shared, \u201cI love your eco-friendly goals,\u201d while Christine added, \u201cWe truly appreciate your sustainability commitments.\u201d It\u2019s a long way from the waste-heavy, old-school production days.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2>Upgrade Your Digital Printing with Smartpress<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>If your print process feels like it\u2019s still stuck in spreadsheets, staplers and long wait times, it\u2019s time for an upgrade. With Smartpress as your digital printer, you get speed, strategy and smart technology that turns print into a real business tool.<\/p> <p>&nbsp;<\/p> <p>From smarter, streamlined ordering and customization to print infrastructure and more sustainable practices, everything we do is designed to help your marketing and operations move forward &#8211; and not stay stuck in the past. Consider the traditional printing era officially retired.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--><!--\/the_content-->","protected":false},"excerpt":{"rendered":"Is your print process stuck in the dark ages? If it seems like you\u2019re ordering print the same way you did years ago, you\u2019re not wrong. But with Smartpress\u2019 digital printing process, there\u2019s a smarter way forward. We\u2019ve modernized everything! ","protected":false},"author":8,"featured_media":9033,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","footnotes":""},"categories":[8],"tags":[],"class_list":["post-9031","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-features"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How Smartpress Revolutionized Digital Printing<\/title>\n<meta name=\"description\" content=\"Is your print process stuck in the dark ages? With Smartpress\u2019 digital printing process, there\u2019s a smarter way forward.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/smartpress.com\/blog\/features\/how-smartpress-revolutionized-digital-printing\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Smartpress Revolutionized Digital Printing\" \/>\n<meta property=\"og:description\" content=\"Is your print process stuck in the dark ages? 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