{"id":8872,"date":"2026-02-25T10:02:51","date_gmt":"2026-02-25T15:02:51","guid":{"rendered":"https:\/\/smartpress.com\/blog\/?p=8872"},"modified":"2026-04-01T09:51:59","modified_gmt":"2026-04-01T14:51:59","slug":"print-strategies-that-boost-marketing-for-schools-colleges","status":"publish","type":"post","link":"https:\/\/smartpress.com\/blog\/features\/print-strategies-that-boost-marketing-for-schools-colleges","title":{"rendered":"Print Strategies that Boost Marketing for Schools &#038; Colleges"},"content":{"rendered":"<!--the_content--><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p>When it comes to marketing for schools, you could take an entire course on it and still face challenges. How to pass with flying colors? A smart print marketing strategy.<\/p> <p>&nbsp;<\/p> <p>From recruitment to engagement to brand storytelling, print materials help you do it all &#8211; and be memorable while you do it. For schools, academies, colleges and universities, print boosts credibility, builds trust and enhances the whole campus experience. And Smartpress is the partner you want for this group project.<\/p> <p>&nbsp;<\/p> <p><a href=\"https:\/\/smartpress.com\/pages\/education-printing\">Explore all of our education printing products<\/a>.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2>Key Takeaways<\/h2> <ul> <li>High-quality, consistent <a href=\"#6-reasons-print-is-essential-for-higher-education-marketing\">print materials help schools recruit students, engage alumni and tell their brand story with credibility and clarity<\/a>.<\/li> <li>From viewbooks and handbooks to banners and signage, <a href=\"#print-products-that-speak-for-your-school\">Smartpress offers a wide range of custom print products tailored to your school\u2019s goals<\/a>.<\/li> <li>Comprehensive services like <a href=\"#print-services-that-save-time-and-effort\">kitting and direct mail simplify campaigns and save time for marketing teams<\/a>.<\/li> <\/ul> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2026\/02\/2026-01-22-Education-Shoot-0070.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=7036c2994456e11cb065e1844465e30c\" alt=\"A man looking at an accordion brochure printed with Saint Anselm branding.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.640625%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">Legacy and Endowment Brochure<\/p><\/figcaption><\/figure><\/div>  <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2026\/02\/2026-01-22-Education-Shoot-0105.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=6316d3d3a4a31db8310ebb90a9023bb4\" alt=\"A man looking at a school yearbook printed with images of and information about the junior class.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.640625%;\" class=\"wp-caption alignright\"><p class=\"wp-caption-text\">Yearbook<\/p><\/figcaption><\/figure><\/div>  <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"6-reasons-print-is-essential-for-higher-education-marketing\">6 Reasons Print is Essential for Higher Education Marketing<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Schools leverage print in all kinds of ways, from office stationery to recruitment booklets and direct mail fundraising campaigns.<\/p> <p>&nbsp;<\/p> <p>\u201cWe utilize print in our daily operations and marketing strategy as another touchpoint with both prospective and current families,\u201d said Taylor Filzen, director of marketing and communications at <a href=\"https:\/\/www.swchs.org\/\" target=\"_blank\" rel=\"noopener\">Southwest Christian High School<\/a>. \u201cOur print materials [are] a tangible extension of our in-person interactions.\u201d<\/p> <p>&nbsp;<\/p> <p>Here\u2019s what print marketing has done for Filzen &#8211; and what it can do for anyone in the education industry.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs pullQuote\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10\"> <\/span><\/p> <p>&#8220;There\u2019s something unique about being able to hand someone printed material versus just providing a link to digital media<span style=\"font-weight: 400;\">.<\/span>&#8221;<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <h3>1. Emphasize Quality &amp; Prestige<\/h3> <p>Since they\u2019re physical assets, high-quality print materials give your school a sense of prestige that\u2019s especially effective for recruitment messaging and keeping donors engaged. When you prioritize printing for schools, you deliver a tactile experience that tells your audience you\u2019re a premier institution. And at the most basic level, premium print quality makes your school look professional and impressive.<\/p> <p>&nbsp;<\/p> <h3>2. Drive Meaningful Engagement<\/h3> <p>Print marketing and engagement go hand in hand, making it a crucial medium to include in your higher ed marketing strategies. Thoughtfully-designed pieces are impossible to ignore and create tactile experiences that students, alumni and donors want to spend time with. They create moments that feel personal and intentional, helping schools deepen relationships and brand loyalty.<\/p> <p>&nbsp;<\/p> <p>\u201cThere\u2019s something unique about being able to hand someone printed material versus just communicating or providing a link to digital media,\u201d said Filzen. \u201cWe want to capitalize on the opportunities of having print resources and provide something unique for both prospective and current families.\u201d<\/p> <p>&nbsp;<\/p> <h3>3. Actively Connect in Your Community<\/h3> <p>With print, you create a tangible, trusted connection that cuts through digital noise. And when families and donors are making big academic and financial decisions, that connection carries serious weight.<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <h3>4. Solidify Branding with Colors &amp; Imagery<\/h3> <p>Color is king when it comes to marketing strategies for schools. It has the ability to influence decision-making, which is crucial when you\u2019re trying to recruit prospective students (and their families) or motivate alumni to become regular donors. Vibrant and crisp brand colors add emotion to your storytelling and make your campus come alive for target audiences.<\/p> <p>&nbsp;<\/p> <h3>5. Stress Brand Consistency<\/h3> <p>If marketing for schools needs to be one thing, it\u2019s consistent. Brand consistency boosts recognition and builds trust &#8211; it\u2019s so much more than splashing your school colors across every asset. Branded print materials help maintain your institution\u2019s visual identity, and when produced flawlessly, they weave a consistent (and credible) thread through various campaigns and print runs.<\/p> <p>&nbsp;<\/p> <h3>6. Captivate with Customization<\/h3> <p>Whether you\u2019re designing direct mailers, marketing magazines or campus signage, custom print allows for tailored formats, finishes and sizes that match your school\u2019s voice &#8211; boosting your metrics in ways generic materials can only dream of. Plus, print gives you the flexibility to produce short runs and high-volume orders, so you get exactly what you need for each campaign.<\/p> <p>&nbsp;<\/p> <p><a href=\"https:\/\/smartpress.com\/blog\/features\/custom-printing-why-smartpress-is-superior-for-modern-marketing\">See how Smartpress leads the way in custom printing<\/a>.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2026\/02\/2026-01-23-Education-Shoot-0107.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=66a416640fd48fcbc999b0750bf82736\" alt=\"A man and woman looking at a booklets and folder printed with marketing for schools.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.640625%;\" class=\"wp-caption alignright\"><p class=\"wp-caption-text\">Admissions Folder with Prospectus Booklet and Viewbook<\/p><\/figcaption><\/figure>  <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2>Why Schools Choose Smartpress for Print<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Having a strategy for print marketing for schools is one thing. Finding an online printer that can execute it is another. For Filzen, a print partner had to fulfill specific needs: \u201cWe need the process of ordering and printing to be efficient, we need to have a quick turnaround, and the items need to fit within our budget.\u201d<\/p> <p>&nbsp;<\/p> <p>Smartpress provides that and more:<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <ul> <li><strong>Quality and consistency:<\/strong> We produce accurate, polished and consistent print that reflects your school\u2019s standards. From admissions materials to campus communications, you can trust your brand to look its best &#8211; every run, every time.<\/li> <li><strong>Range of custom products:<\/strong> We support the diverse print needs of schools and colleges, plus kitting and fulfillment services when multiple pieces need to arrive together. And with real-time price quotes, you can quickly see how your project will fit within your budget.<\/li> <li><strong>World-class service:<\/strong> Our team offers responsive, human support and has experience managing complex projects. <a href=\"https:\/\/www.youtube.com\/watch?v=UEBIriXMJgw\">We\u2019re print nerds<\/a> who genuinely care about helping your school succeed.<\/li> <li><strong>Reliable production schedules:<\/strong> With predictable turnaround times and on-time delivery, we help keep academic calendars, enrollment cycles and engagement efforts on track, ensuring your print arrives when expected.<\/li> <\/ul> <p><a href=\"https:\/\/smartpress.com\/blog\/features\/why-were-different-see-smartpress-brilliant-print-process\">Discover why printing with Smartpress is different<\/a>.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs pullQuote\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10\"> <\/span><\/p> <p>&#8220;Kitting and direct mail services have been vital in our communication with external audiences.&#8221;<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"print-products-that-speak-for-your-school\">Print Products that Speak for Your School<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p>When it comes to education printing, the right print product can make all the difference to your metrics. And how you choose which products to print depends on your intention for them:<\/p> <p>&nbsp;<\/p> <p>\u201cOur printed items are produced to give prospective and current families more information, promote a certain event or initiative and share the story and commitment of our school,\u201d said Filzen. \u201cWe want to be intentional with those opportunities.\u201d<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>From recruitment <a href=\"https:\/\/smartpress.com\/offering\/viewbooks\">viewbooks<\/a> and <a href=\"https:\/\/smartpress.com\/offering\/commencement-programs\">commencement programs<\/a> to student <a href=\"https:\/\/smartpress.com\/offering\/handbooks\">handbooks<\/a> and campus <a href=\"https:\/\/smartpress.com\/offering\/pole-banners\">pole banners<\/a>, a comprehensive print marketing suite reaches all of your audiences and keeps your school\u2019s brand identity consistent.<\/p> <p>&nbsp;<\/p> <p>\u201c<a href=\"https:\/\/smartpress.com\/offering\/admissions-folders\">Admissions folders<\/a> are first impression pieces, direct mail is a must for marketing and fundraising, and don\u2019t forget about <a href=\"https:\/\/smartpress.com\/offering\/recruitment-postcards\">postcards<\/a> as a simple way to send communications,\u201d said Smartpress Account Executive John Schmanski. \u201cWe can even create huge wall and window murals for <a href=\"https:\/\/smartpress.com\/offering\/pvc-foam-sign\">wayfinding building signage<\/a> or decor.\u201d<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-right-sm raisedLeft\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2026\/02\/2026-01-22-Education-Shoot-0081.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=e9f51211cde8e8419e27e7518cfa95ed\" alt=\"A man holding a letter mail and matching envelope printed with Saint Anselm branding in blue.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.640625%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">Letter Mailer with Reply Envelope<\/p><\/figcaption><\/figure><\/div>  <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2026\/02\/2026-01-22-Education-Shoot-0095.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=630ad7a8abdc7ba8164222433ff01bb2\" alt=\"A person in a tan sweater holding a letter mailer and envelope printed with Saint Anselm information.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"print-services-that-save-time-and-effort\">Print Services that Save Time and Effort<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p>Smartpress not only has print products for school marketing, but also services to manage them conveniently. Filzen utilized our comprehensive <a href=\"https:\/\/smartpress.com\/support\/direct-mail\">direct mail services<\/a>, along with <a href=\"https:\/\/smartpress.com\/support\/ordering-shipping\/kitting-services\">kitting and assembly<\/a> to boost efficiency.<\/p> <p>&nbsp;<\/p> <p>\u201cThe kitting and direct mail services have been, and will continue to be, vital pieces in our communication with our external audiences,\u201d she said. \u201cBeing able to access previous print jobs in the system with ease is a significant timesaver.\u201d<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>With list acquisition, list processing, variable addressing and mailing, direct mail is one of Smartpress\u2019 powerful education printing solutions.<\/p> <p>&nbsp;<\/p> <p>\u201cWe can take designs and address lists to help easily execute a mailing campaign, from a simple postcard mailer to a multi-step fundraising campaign,\u201d said Schmanski. \u201cAnd don\u2019t forget there\u2019s an assigned account representative to help at every step along the way.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p>\u201cSmartpress also offers print product templates through our <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/about-smartpress-business-hub\">Business Hub<\/a>. If there\u2019s a regularly ordered item, we can easily set it up with stored or uploadable artwork to make reordering easy and efficient for school marketing and admin teams.\u201d<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2026\/02\/2026-01-23-Education-Shoot-0084.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=9be0fa341e6160f0ebe91568574ca6fe\" alt=\"A woman handing a viewbook printed with Find Your Pack to a smiling student.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.640625%;\" class=\"wp-caption alignright\"><p class=\"wp-caption-text\">Viewbook<\/p><\/figcaption><\/figure>  <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2>Print Delivers Results<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p>When private school and college marketing strategies include print, the outcomes speak for themselves.<\/p> <p>&nbsp;<\/p> <p>\u201cSmartpress has met our needs, and I believe we\u2019ve only scratched the surface with the print materials we\u2019ve utilized,\u201d said Filzen. \u201cAs a marketing department, we\u2019re continually looking to generate new ideas and expand our materials, and their customer service team is always willing to help us work through any obstacles that may arise in our print projects.\u201d<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>Schmanski said it\u2019s Smartpress\u2019 premium capabilities that help ensure successful print campaigns for schools.<\/p> <p>&nbsp;<\/p> <p>\u201cClients can create efficiencies in their print projects by leveraging technology to easily order online, reorder from prior orders or use print templates. We even offer no-proof approval and instant proofing for many products,\u201d he said. \u201cSmartpress works to make printing easy and efficient.\u201d<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2026\/02\/2026-01-23-Education-Shoot-0004.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=2d6d76c5db5e03badf82278adee680ad\" alt=\"Two hands holding print marketing for schools in a pocket folder with other print pieces around them.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2>Partner with Smartpress to Print Marketing for Schools<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Print allows schools to connect, engage and tell their story, and with Smartpress\u2019 help, to do it all consistently and effectively. With high-quality materials, dependable production and hands-on support, we make every campaign easier to execute and every message more impactful. Smartpress + schools = A+ partnership.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--><!--\/the_content-->","protected":false},"excerpt":{"rendered":"When it comes to marketing for schools, you could take an entire course on it and still face challenges. How to pass with flying colors? A smart print marketing strategy.","protected":false},"author":8,"featured_media":8873,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","footnotes":""},"categories":[8],"tags":[],"class_list":["post-8872","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-features"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Print Strategies that Boost Marketing for Schools &amp; Colleges<\/title>\n<meta name=\"description\" content=\"When it comes to marketing for schools, you could take an entire course and still have issues. 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