{"id":7877,"date":"2025-07-07T10:22:04","date_gmt":"2025-07-07T15:22:04","guid":{"rendered":"https:\/\/smartpress.com\/blog\/?p=7877"},"modified":"2025-07-08T09:41:57","modified_gmt":"2025-07-08T14:41:57","slug":"marketing-magazines-why-theyre-a-secret-weapon","status":"publish","type":"post","link":"https:\/\/smartpress.com\/blog\/on-press\/marketing-magazines-why-theyre-a-secret-weapon","title":{"rendered":"Marketing Magazines: Why They\u2019re a Secret Weapon"},"content":{"rendered":"<!--the_content--><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p>As a business owner or marketer, you know there are a number of different assets that can advertise your brand. But have you considered marketing magazines? They just might be the answer to your promotion pickle.<\/p> <p>&nbsp;<\/p> <p>With tons of options to personalize yours, plus a versatile format that allows you to show off everything, magazines make it easy to tell your story and boost your business one page at a time.<\/p> <p>&nbsp;<\/p> <p><a href=\"https:\/\/smartpress.com\/offering\/magazines\">See how magazines can make all the difference<\/a>.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2>Key Takeaways<\/h2> <ul> <li><a href=\"#magazine-printing-at-its-best\">A customized magazine creates a phsyical touchpoint<\/a> with your clients or audience. Printing yours with Smartpress means you get paper stock, coating, size and variable data options for total customization.<\/li> <li>As a multipurpose format, <a href=\"#how-to-use-marketing-magazines\">print magazines have a long list of use cases for businesses<\/a>, including providing information and education, organizational reporting, product or event catalogs and service promotion.<\/li> <\/ul> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/06\/MAG-Group-A-0004.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=878bcaead8d9737d7fdcbc89e0adb81b\" alt=\"Four marketing magazines lined up in a row with various cover designs.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"magazine-printing-at-its-best\">Magazine Printing at Its Best<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>We love magazines for what they offer your clients: product, service or event information in a tangible, real-life asset. In an ever-digital world, that second part is particularly important. And however you plan to use them (more on that below), you can create magazines easily and effectively with Smartpress\u2019 custom options.<\/p> <p>&nbsp;<\/p> <p>From <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\/coated-paper-stocks-vs-uncoated-paper-stocks\">coated and uncoated<\/a> <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\/small-format-paper-stocks\">paper stocks<\/a> to <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\/text-weight-vs-cover-weight\">text and cover paper weights<\/a>, our selections help you tailor your message to your customers. Not to mention <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/uv-coating\">protective coatings<\/a> and the velvety-smooth <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/soft-touch-laminate\">Soft Touch laminate<\/a> for an undeniable finish and an unforgettable experience.<\/p> <p>&nbsp;<\/p> <p>Going for a classic magazine look and feel? Our magazines already come with a traditional saddle stitch binding, so all you have to do is choose a coated gloss stock with 80# or 100# text weight. (<em><strong>Hint:<\/strong><\/em> Our magazine template is a great jumping off point for your layout &#8211; <a href=\"https:\/\/smartpress.com\/offering\/magazines\">it\u2019s on the Magazines page under Print Templates<\/a>.)<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"how-to-use-marketing-magazines\">How to Use Marketing Magazines<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>No matter the page count, no matter the layout, magazines are ideal for branding, storytelling, promoting, advertising and pretty much any other content you can think of. But with all that versatility can come confusion. How do you know where to start?<\/p> <p>&nbsp;<\/p> <p>We spoke with four Smartpress clients about how they used magazines for their businesses and organizations. Let their inspo be your guide!<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/06\/MAG-Art-Beat-0020.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=92c16dcfdff7c7a762d24b94f1dfc223\" alt=\"Two hands holding two marketing magazines printed with Art Beat on the cover.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 100%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">MAGAZINE: 100# UNCOATED 100% RECYCLED WHITE TEXT COVER WITH 100# COATED MATTE WHITE TEXT INTERIOR PAGES, 8.5 X 11&#8243;<\/p><\/figcaption><\/figure><\/div>  <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/06\/MAG-Art-Beat-0004.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=78a139e37ceee5329af0f74670804559\" alt=\"A custom magazine laying open to information and imagery about local art events and projects.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs pullQuote\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10\"> <\/span><\/p> <p><span style=\"font-weight: 400;\">\u201cWe have a vibrant, thriving arts community, and a magazine allowed [us] to share the riches.&#8221;<\/span><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h3>Print Your Own Magazine to Highlight Art<\/h3> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p>Magazines give you so much space to showcase products, services and story. <a href=\"https:\/\/www.heartlandarts.org\/\" target=\"_blank\" rel=\"noopener\">Heartland Arts<\/a> Grants Manager and Media Coordinator LuAnn Hurd-Lof took the opportunity to fill those pages with all things art.<\/p> <p>&nbsp;<\/p> <p>\u201cThe goal was to consolidate arts news, activities and events in an attractive publication,\u201d said Hurd-Lof. \u201cIt was distributed at the Chamber Visitor Center, public library, local restaurants and arts events.\u201d<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>With vivid imagery and thoughtful feature stories, Hurd-Lof\u2019s magazine was much more than a promotional asset.<\/p> <p>&nbsp;<\/p> <p>\u201cWe have a vibrant, thriving arts community, and a magazine allowed [us] to share the \u2018riches.\u2019 The beautiful design reflected the quality people could expect at events and activities and met our mission to promote excellence in the arts through creation, education and performance,\u201d she said.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p><a href=\"https:\/\/smartpress.com\/support\/product-faq\/booklet-printing-faq#saddle-stitch-booklets\">Got questions about how to print a magazine? Check out the FAQ<\/a>.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/06\/MAG-CWC-0001.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=4165c79be64f2c9003223cd2ec121616\" alt=\"A marketing magazine standing open and printed with CWC NOW and a boy drinking from a fountain on the cover.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 100%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">MAGAZINE: 80# COATED GLOSS WHITE TEXT COVER WITH 70# UNCOATED SMOOTH WHITE TEXT INTERIOR PAGES, 5.5 X 8.5&#8243;<\/p><\/figcaption><\/figure><\/div>  <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/06\/MAG-CWC-0005.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=10e618f0b7540a0e1d17bcf9818d8792\" alt=\"A magazine laying open to an image of two women and Growth Track in white and red.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs pullQuote\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10\"> <\/span><\/p> <p><span style=\"font-weight: 400;\">\u201cThe magazine helps create a more connected community [and] solves the problem of people not being informed.&#8221;<\/span><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h3>Spread Your Organization\u2019s Good News<\/h3> <p>&nbsp;<\/p> <p>No matter your nonprofit\u2019s mission, a magazine is the vehicle to share milestones, celebrate achievements and communicate upcoming goals. Just ask <a href=\"https:\/\/www.cwc.life\/\" target=\"_blank\" rel=\"noopener\">Christ Wesleyan Church<\/a> Communications\/Broadcast Director Brent Mestach:<\/p> <p>&nbsp;<\/p> <p>\u201cCWC NOW is a magazine to inform our congregation of all we do as a church, including missions, events, ministry highlights and inspiring\/impactful stories of our people,\u201d said Mestach. \u201cThis helps create a more connected community [and] solves the problem of people not being informed of all that goes on here.\u201d<\/p> <p>&nbsp;<\/p> <p>With an easy-to-read layout and imagery that shows and tells, Mestach was able to print magazines online and create an impact in real life. \u201cPrint is not an outdated medium, and to offer something tangible may be refreshing, thus causing a more cognitive experience,\u201d he said.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/06\/MAG-Camphill-0001.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=e241561ec8968a08143e7b189a373495\" alt=\"A custom magazine standing open and printed with Find Your Joy and course catalog information.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 100%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">MAGAZINE: 80# COATED MATTE WHITE TEXT THROUGHOUT, 5.5 X 8.5&#8243;<\/p><\/figcaption><\/figure><\/div>  <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/06\/MAG-Camphill-0021.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=8bd84630ed9462ee485baf2ca3c56271\" alt=\"Two hands holding open a magazine printed with course information and floral imagery.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs pullQuote\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10\"> <\/span><\/p> <p><span style=\"font-weight: 400;\">\u201cHaving a visual aid with colorful photos, schedules and descriptions helps class participants select what they would like.&#8221;<\/span><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h3>Print Magazines as Course Catalogs<\/h3> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p>For marketing magazines to be truly effective, they need a blend of two things: a branded design and a message that\u2019s more story and less sales-y. That\u2019s exactly what <a href=\"https:\/\/www.camphillsoltane.org\/\" target=\"_blank\" rel=\"noopener\">Camphill Soltane<\/a> Director of Marketing &amp; Development Allison-Rose Cisik created with her course catalog.<\/p> <p>&nbsp;<\/p> <p>\u201cCamphill Soltane serves people with disabilities, and having a visual aid with colorful photos, schedules and descriptions helps class participants select what they would like to participate in,\u201d she said.<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>Cisik\u2019s goal was to \u201cprovide beautiful printed catalogs on our campus for upcoming classes and events for adults with intellectual differences,\u201d and she more than achieved it, thanks to inviting imagery, a calming color palette and a clean layout.<\/p> <p>&nbsp;<\/p> <p><a href=\"https:\/\/smartpress.com\/blog\/on-press\/catalog-printing-how-to-choose-the-right-format-for-your-business\">See how other clients made catalogs a priority for their campaigns<\/a>.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/06\/MAG-Exhale-0020.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=9e1a04cf3d8c6babcf9286d6309207b9\" alt=\"Two hands holding multiple magazines fanned out and printed with fragrance information.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 100%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">MAGAZINE: 80# COATED GLOSS WHITE TEXT THROUGHOUT, 5.5 X 8.5&#8243;<\/p><\/figcaption><\/figure><\/div>  <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/06\/MAG-Exhale-0004.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=c2a6b2fb406a9e3c29ff0fc62ed1e86b\" alt=\"A fragrance magazine laying open and printed with scent information and branded imagery.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs pullQuote\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10\"> <\/span><\/p> <p><span style=\"font-weight: 400;\">\u201cThese magazines helped bring a clear quality to my audience, and gave my brand a professional boost.&#8221;<\/span><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h3>Put a Fresh Spin on Promotion<\/h3> <p>&nbsp;<\/p> <p>Doing your magazine printing online with Smartpress means you have the flexibility (and capability) to create a specific vision for your brand. Kareem Brown of <a href=\"https:\/\/toophreshscents.com\/\" target=\"_blank\" rel=\"noopener\">Too Phresh Scents<\/a> knew just how important that vision was for his fragrance magazines.<\/p> <p>&nbsp;<\/p> <p>\u201cHave you ever gone into a grocery store and seen magazines with the little fragrance strips inside? That was my inspiration behind designing these magazines,\u201d said Brown. \u201cI wanted to bring that feel back to the perfume industry.\u201d<\/p> <p>&nbsp;<\/p> <p>With sleek imagery and aspirational storytelling, Brown\u2019s magazines did more than look good. \u201cI wanted my audience to understand that there\u2019s a meaning behind each fragrance,\u201d he said. \u201cThese magazines helped bring a clear quality to my audience, and gave my brand a professional boost.\u201d<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2>Print Your Marketing Magazines with Smartpress<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row end-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Whether for branding, promotion, storytelling or all three, <a href=\"https:\/\/smartpress.com\/offering\/magazines\">magazines<\/a> are the print marketing asset to do it. They allow you to show off your products, take deep dives into services and build connections with a wide audience, as well as existing and potential customers.<\/p> <p>&nbsp;<\/p> <p>When you use Smartpress\u2019 magazine printing services, you get to do it all with premium options, specialty finishes and a bunch of print nerds happy to help. \u201cThe quality and price point of Smartpress are unmatched,\u201d said Mestach.<\/p> <p>&nbsp;<\/p> <p>We like to think so. <a href=\"https:\/\/smartpress.com\/support\/file-preparation\/print-ready-files\">Upload your design file<\/a> to get started today.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--><!--\/the_content-->","protected":false},"excerpt":{"rendered":"As a business owner or marketer, you know there are a number of different assets that can advertise your brand. But have you considered marketing magazines? 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