{"id":7774,"date":"2025-05-05T10:38:12","date_gmt":"2025-05-05T15:38:12","guid":{"rendered":"https:\/\/smartpress.com\/blog\/?p=7774"},"modified":"2025-08-05T09:44:37","modified_gmt":"2025-08-05T14:44:37","slug":"6-panel-impact-get-noticed-with-the-ultimate-creative-brochure","status":"publish","type":"post","link":"https:\/\/smartpress.com\/blog\/on-press\/6-panel-impact-get-noticed-with-the-ultimate-creative-brochure","title":{"rendered":"6-Panel Impact: Get Noticed with the Ultimate Creative Brochure"},"content":{"rendered":"<!--the_content--><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p>In your print marketing arsenal, a custom brochure is a staple. But a creative brochure? Now, that\u2019s the holy grail for engagement, sales and brand awareness.<\/p> <p>&nbsp;<\/p> <p>Designing one becomes infinitely more manageable with a specialty fold like the 6-Panel Mega Brochure. Totally unique, it\u2019s a mailbox surprise your audience won\u2019t be expecting, so we\u2019re breaking down how you can use it to boost all your metrics.<\/p> <p><a href=\"https:\/\/smartpress.com\/offering\/6-panel-mega-brochure\">Get started on your 6-Panel Mega Brochure<\/a>.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <\/span><\/p> <h2>Key Takeaways<\/h2> <ul> <li><a href=\"#what-is-a-6-panel-mega-brochure\">The 6-Panel Mega Brochure is a large, specialty tri-fold format<\/a> offering six panels for creative storytelling, perfect for direct mail and marketing campaigns that demand attention.<\/li> <li><a href=\"#3-creative-brochure-use-cases\">Real-world examples from clients show how it&#8217;s used effectively<\/a> for campus maps, service brochures and trade show materials, all benefiting from its spacious design and engaging format.<\/li> <li><a href=\"#q-&amp;-a-with-trish-witkowski\">Design tips include leveraging its visual impact, ease of design and versatility across industries<\/a>, from self-promotion to product showcases.<\/li> <\/ul> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blogprodproxy.wpengine.com\/wp-content\/uploads\/2025\/04\/2025-05-07-BLOG-brochure.gif\" alt=\"A 6-Panel Mega Brochure folding and unfolded and printed with imagery for a furniture brand.\"   \/><figcaption style=\"width: 56.3333333333%;\" class=\"wp-caption alignright\"><p class=\"wp-caption-text\">6-Panel Mega Brochure: 80# coated matte white text, 28.75 x 13.6&#8243;<\/p><\/figcaption><\/figure>  <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"what-is-a-6-panel-mega-brochure\">What is a 6-Panel Mega Brochure?<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>When it comes to brochure folds and standard brochure size, sometimes more really is merrier, and the 6-Panel Mega Brochure is a prime example. As you unfold it, you\u2019ll discover a classic tri fold brochure format that, when completely spread out, offers six spacious panels. For what, you may ask? Promos, product info, branding, event details, maps, you name it. (More on that below!)<\/p> <p>&nbsp;<\/p> <p>Part of our exclusive Designer Folds collection, this creative brochure format is one of our favorite direct mail advertising examples. It can even be sent without an envelope, so your target audiences get your message the moment they get the mail. (Or their trade show swag bag, college welcome kit, new client presentation pack\u2026 Lots of ideas.)<\/p> <p>&nbsp;<\/p> <p><a href=\"https:\/\/smartpress.com\/shop\/designer-folds\">Explore all of the unique brochure folds in the Designer Folds collection<\/a>.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/04\/6P-MEGA-BRO-GROUP-A-0013.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=459272247fd755bff00a0f638038e76b\" alt=\"Two hands holding four creative brochures unfolded and all printed with various marketing messages.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2>Personalize Your Panels with Custom Options<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>For marketing campaigns that are memorable and profitable, it\u2019s all about customizing. And when you print online with Smartpress, you get to make your brochure design creative and eye-catching with custom options.<\/p> <p>&nbsp;<\/p> <p>Custom printing at Smartpress means <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\/coated-paper-stocks-vs-uncoated-paper-stocks\">coated and uncoated<\/a> <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\/small-format-paper-stocks\">paper stock options<\/a>, various <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\/text-weight-vs-cover-weight\">paper weights<\/a> and double-sided printing, plus <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/variable-data-printing\">variable data printing<\/a> to personalize each piece and <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/print-with-versions\">Versions<\/a>, which lets you vary content on multiple brochures but keep the same stock and finish.<\/p> <p>&nbsp;<\/p> <p>Just remember: The best brochure design is the one that speaks to your audience, so tailor it to them as much as you can.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/04\/6P-MEGA-BRO-GROUP-A-0008.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=1d3076dc8434ecba32cd7a164c184e04\" alt=\"Two hands holding a 6-Panel Mega Brochure printed with Lake Guide in yellow among more folded brochures.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"3-creative-brochure-use-cases\">3 Creative Brochure Use Cases<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>So how do you use the 6-Panel Mega Brochure exactly? We don\u2019t have just one brochure design idea, we have three! And they\u2019re all from Smartpress clients with first-hand experience designing, printing and distributing them.<\/p> <p>&nbsp;<\/p> <p>All three took a similar design path but ended up at very specific brand destinations. See how a penchant for panels (and the ample space those panels provide) was perfect for their businesses.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/04\/6P-MEGA-BRO-Lake-Guide-0029.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=25034d1bdfd3d92157c15963eda67c47\" alt=\"A creative brochure unfolded and printed with Lake Guide in yellow and information about the upper midwest region.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.71875%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">6-Panel Mega Brochure: 80# coated matte white text, 28.75 x 13.6&#8243;<\/p><\/figcaption><\/figure><\/div>  <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/04\/6P-MEGA-BRO-Lake-Guide-0037.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=49bf18c685663e48a7c24cd0376dbcf0\" alt=\"Two hands holding a custom brochure unfolded and printed with a map of Storm Lake with landmarks noted.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs pullQuote\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10\"> <\/span><\/p> <p><span style=\"font-weight: 400;\">\u201cThe 6-panel brochure was the perfect format for a hands-on, authentic, map guide.&#8221;<\/span><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h3>Showcase a Landmark, Campus or Community with Educational Brochures<\/h3> <p><span style=\"font-weight: 400;\"> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\"><\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p>Megan Ogren, senior director of marketing and communications at <a href=\"https:\/\/www.bvu.edu\/\" target=\"_blank\" rel=\"noopener\">Buena Vista University<\/a>, needed to print tri fold brochures that gave students a lay of the land, so she turned to <a href=\"https:\/\/bonfirewebco.com\/\" target=\"_blank\" rel=\"noopener\">Bonfire Marketing &amp; Web Co.<\/a> Creative Director Jordi Gerking for design help.<\/p> <p>&nbsp;<\/p> <p>Gerking let the environment dictate the concept. \u201cOur design inspiration was rooted in adventure and capturing the nostalgia of lakeside living,\u201d she said. \u201cWe felt like the 6-panel brochure was the perfect format for a hands-on, authentic, map guide.\u201d<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>For Ogren, the design earned top marks. \u201cThis map of Storm Lake serves as a valuable resource for prospective students and visitors, offering a clear overview of the amenities and attractions in our community,\u201d she said. \u201cIt provides an engaging introduction to the neighborhood, while reinforcing the BVU brand and the welcoming atmosphere of our campus.\u201d<\/p> <p>&nbsp;<\/p> <p>Top marks, indeed.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/04\/6P-MEGA-BRO-Port-0010.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=101041ca515fc1f33d6af00eadb13acd\" alt=\"Two hands holding open a creative brochure printed with a map of a shipping port.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.640625%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">6-Panel Mega Brochure: 100# uncoated smooth white text, 28.75 x 13.6&#8243;<\/p><\/figcaption><\/figure><\/div>  <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/04\/6P-MEGA-BRO-Port-0005.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=1e3e7742d3c482815bb610ce50dde427\" alt=\"A custom brochure laying unfolded and printed with images and info for the Port of Longview.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs pullQuote\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10\"> <\/span><\/p> <p><span style=\"font-weight: 400;\">\u201cI wanted to unveil little bits at a time to keep the viewer\u2019s attention.&#8221;<\/span><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h3>Highlight Offerings with Service Brochures<\/h3> <p><span style=\"font-weight: 400;\"> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\"><\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p>The power of a great brochure design is that it can make your products and services look exciting no matter what they are. And with the help of the 6-Panel Mega Brochure\u2019s sheer size, Lana Bannow, designer at <a href=\"https:\/\/www.heycharliecreative.com\/\" target=\"_blank\" rel=\"noopener\">Hey Charlie Creative<\/a>, was able to do just that.<\/p> <p>&nbsp;<\/p> <p>\u201cMy client, The Port of Longview, provides a huge breadth of services, so we wanted to create a piece that showcased that, as well as a map for reference,\u201d Bannow said. \u201c[It] was initially used at a trade show, so the team was able to actually discuss the operating berths, access points, etc. It served as a very useful resource!\u201d<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>As a designer, Bannow knew the importance of testing for a specialty fold like this. \u201cI first organized the content so it would flow with the way the brochure opened. I wanted to unveil little bits at a time to keep the viewer\u2019s attention,\u201d she said. \u201cI printed a few tests while I was developing it, [which] helped visualize and harness the experience.\u201d<\/p> <p>&nbsp;<\/p> <p><a href=\"https:\/\/smartpress.com\/blog\/features\/how-to-make-a-brochure-in-6-steps-from-design-to-print\">Not a designer like Bannow? Create your brochure design online with these six steps<\/a>.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/04\/6P-MEGA-BRO-Firearms-0017.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=b8360657ab01e103adbbdc2c8ef39c9c\" alt=\"Two hands holding open a 6-Panel Mega Brochure printed with a map of firearms manufacturers.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.640625%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">6-Panel Mega Brochure: 100# coated gloss white text, 28.75 x 13.6&#8243;<\/p><\/figcaption><\/figure><\/div>  <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/04\/6P-MEGA-BRO-Firearms-0008.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=8825042ad49787001dbadef73df574e6\" alt=\"A firearms manufacturer brochure with six panels laying open to a nighttime forest image.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs pullQuote\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10\"> <\/span><\/p> <p><span style=\"font-weight: 400;\">\u201cWe were big fans of the way the final design stood out and made a much bigger impact than your typical tri-fold brochure.&#8221;<\/span><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h3>Spotlight Businesses with Trade Show Brochures<\/h3> <p><span style=\"font-weight: 400;\"> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\"><\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p>Standing out on a trade show floor isn\u2019t always easy, but <a href=\"https:\/\/westedge.us\/\" target=\"_blank\" rel=\"noopener\">West Edge<\/a> Graphic Designer Nicole Everhart knew a creative brochure like the 6-Panel Mega Brochure would help her client do it. With starry sky imagery and an expansive map with detailed points of interest, her tri fold brochure design made the right impression.<\/p> <p>&nbsp;<\/p> <p>\u201cOur client asked us to create a map of Wyoming manufacturers for use at a trade show, and the 6-Panel Mega Brochure made the perfect canvas,\u201d she said. \u201cWe were big fans of the way the final design stood out and made a much bigger impact than your typical tri-fold brochure.\u201d<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>Whether you\u2019re using one of our brochure design templates (<a href=\"https:\/\/smartpress.com\/offering\/6-panel-mega-brochure\">find them under Print Templates on the product page<\/a>) or your own, the 6-Panel Mega Brochure is a fun one to create. Everhart advises thinking about the order in which the panels will be viewed so your info makes sense before printing.<\/p> <p>&nbsp;<\/p> <p>\u201cThe ratio of \u2018amount of information we could fit on one print piece\u2019 to \u2018ability to be handed out and carried without hassle\u2019 was a huge win for us, and for our client,\u201d she said.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2025\/04\/6P-MEGA-BRO-GROUP-A-0011.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=204c091c3cf87b5985fdbd3ce97e2d0a\" alt=\"Two hands holding a custom brochure printed with Lake Guide above a pile of more scattered brochures.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"q-&amp;-a-with-trish-witkowski\">Q&amp;A with Trish Witkowski<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>When it comes to giving brochure printing advice, there\u2019s no one better than <a href=\"https:\/\/foldfactory.com\/\" target=\"_blank\" rel=\"noopener\">Foldfactory<\/a> founder Trish Witkowski. Check out her favorite things about the 6-Panel Mega Brochure, what type of content is the most effective and mailing tips before using our online printing services to create yours.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p><strong>What do you like most about the 6-Panel Mega Brochure? What makes it so impactful?<\/strong><br \/> <em><strong>Trish Witkowski:<\/strong><\/em> \u201cThis fold offers the luxury of space and the surprise of scale. It has presence when folded down, but it\u2019s hiding the fact that it\u2019s practically a poster when unfolded. You can make a statement with large imagery and bold color or leverage lots of gorgeous white space for your content to breathe.<\/p> <p>&nbsp;<\/p> <p>\u201cThe folding itself is also simple. Like most designers, I love a challenge, but sometimes you don\u2019t have time to figure out something more complex, and [this one] won\u2019t hurt your brain to envision and design.\u201d<\/p> <p>&nbsp;<\/p> <p><strong>What are some ideas for how to use custom brochures like this? What type of content is most effective?<\/strong><br \/> \u201cI love this format for self-promotion. I\u2019ve seen gorgeous promotions for photographers and artists, business services and more. It\u2019s also great for showcasing a product line &#8211; kind of like a catalog without the binding. This format is really just a big, folded-down tri-fold, so it\u2019s intuitive to open and easy to fold back down. Just about any type of content can perform well in this configuration. I could easily see it for higher education, real estate and events, too.\u201d<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p><strong>What advice or tips do you have for designing print for tri fold brochures like this?<\/strong><br \/> \u201cThe most important thing to keep in mind is to understand the placement and direction of the mailing panel (if you\u2019re self-mailing) and the cover. Everything else should be pretty intuitive. This is not a complicated format, which makes it a great choice when you\u2019re in the mood for something simple but still exciting.\u201d<\/p> <p>&nbsp;<\/p> <p><strong>What are your tips for mailing direct mail brochures like this?<\/strong><br \/> \u201cThe biggest tip I have for mail is to always know the rules and budget of what you\u2019re designing for early in the process. This format can self-mail, but it will classify as a USPS Flat, so make sure you know what that means for your budget, and if it works for you, go for it!\u201d<\/p> <p>&nbsp;<\/p> <p><a href=\"https:\/\/smartpress.com\/blog\/on-press\/9-panel-perfection-tell-your-brand-story-with-a-unique-mailer\">Want even more panels? This one has nine<\/a>.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2>Print Your Next Creative Brochure with Smartpress<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row end-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>An imaginative choice for business marketing and branding materials, the 6-Panel Mega Brochure is a sizable upgrade from your traditional tri-fold &#8211; literally. And now that you\u2019re armed with use case ideas and expert design tips, the next step is to print brochures online with Smartpress.<\/p> <p>&nbsp;<\/p> <p>With premium materials and personalized customer service, we\u2019re the online printer to help you get it done (and done right). Take it from Everhart: \u201cLike all the pieces we print through Smartpress, the final product was high quality, accurate and delivered right on time.\u201d<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--><!--\/the_content-->","protected":false},"excerpt":{"rendered":"In your print marketing arsenal, a custom brochure is a staple. But a creative brochure? Now, that\u2019s the holy grail for engagement, sales and brand awareness","protected":false},"author":8,"featured_media":7776,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-7774","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-on-press"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>6-Panel Impact: Get Noticed with the Ultimate Creative Brochure<\/title>\n<meta name=\"description\" content=\"In print marketing, a custom brochure is a staple. But a creative brochure? Now, that\u2019s the holy grail. 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