{"id":7181,"date":"2024-06-17T10:06:05","date_gmt":"2024-06-17T15:06:05","guid":{"rendered":"https:\/\/smartpress.com\/blog\/?p=7181"},"modified":"2025-07-07T11:50:58","modified_gmt":"2025-07-07T16:50:58","slug":"educational-booklets-how-school-yard-rap-inspires-students-with-print","status":"publish","type":"post","link":"https:\/\/smartpress.com\/blog\/printspiration\/educational-booklets-how-school-yard-rap-inspires-students-with-print","title":{"rendered":"Educational Booklets: How School Yard Rap Inspires Students with Print"},"content":{"rendered":"<!--the_content--><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p>For School Yard Rap\u2019s Brandon \u201cGriot B\u201d Brown, educational booklets are both essential teaching resources and eye-openers to broader cultural narratives. Creating custom coloring books and study guides for learners of all ages, Brown\u2019s goal is \u201cto merge the music with the message, the education with the entertainment.\u201d See how he leveraged <a href=\"https:\/\/smartpress.com\/shop\/custom-booklets\">booklet printing<\/a> to do that and more.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <\/span><\/p> <h2>Key Takeaways<\/h2> <ul> <li><span data-sheets-root=\"1\">Brandon \u201cGriot B\u201d Brown uses educational booklets like <a href=\"#a-meaningful-melody\">study guides and coloring books<\/a> to highlight minority figures and promote cultural understanding. This helps students see themselves reflected in academic success and excellence.<\/span><\/li> <li><span data-sheets-root=\"1\">School Yard Rap uses <a href=\"#instruments-of-inclusivity\">perfect bound booklets for professional-looking study guides<\/a> and saddle stitch booklets for cost-effective, interactive coloring books. Brown tailored each of them to his audience and intent while maintaining high quality.<\/span><\/li> <li><span data-sheets-root=\"1\"><a href=\"#q-&#038;-a-with-brandon-\"griot-b\"-brown\">Printed materials remain vital in education.<\/a> With it, School Yard Rap offers tangible resources that reinforce lessons and values long after their assemblies and performances.<br \/> <\/span><\/li> <\/ul> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2024\/06\/SYR-Group-A-0003.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=32e246528b0e33ee7ab573772d5eef5c\" alt=\"A collection of School Yard Rap educational booklets lined up in rows and printed with vibrant illustrations.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"a-meaningful-melody\">A Meaningful Melody<\/h2> <p><span style=\"font-weight: 400;\"> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\"><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><br \/>\n<\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p>On a mission to better the educational experience for students of all kinds, Brown flips the script on what a curriculum can be. As CEO of <a href=\"https:\/\/www.schoolyardrap.com\/\" target=\"_blank\" rel=\"noopener\">School Yard Rap<\/a>, Brown blends educational content with music and professional development to give minority narratives and cultures the spotlight.<\/p> <p>&nbsp;<\/p> <p>\u201cOur purpose is to educate all students about the accomplishments and contributions of people they don\u2019t hear about in school,\u201d said Brown. \u201cWe believe when students see themselves in positions of success and intellectual, economic and scientific equality, they perform better and aspire to be more.\u201d<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>To bolster the curriculum, Brown provides educational workbooks custom printed with Smartpress. His study guides and coloring books feature minority figures throughout history and across industries who\u2019ve made their mark and show students just how far they can go.<\/p> <p>&nbsp;<\/p> <p>\u201cWe believe when students see people of other races in the spheres of excellence and equality, they grow up more empathetic and resistant to racist rhetoric,\u201d said Brown. \u201cI love the joy on students\u2019 faces when they hear about someone new and amazing, and that person looks like them!\u201d<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>To bring those people to life on the page, Brown turned to booklet printing with Smartpress\u2019 <a href=\"https:\/\/smartpress.com\/support\/product-resources\/how-to-choose-the-right-book-binding\">perfect bound and saddle stitch bindings<\/a>.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-right-sm raisedLeft\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2024\/06\/SYR-Group-A-0014.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=794e9194bc66bd2493235b9df6809378\" alt=\"Stacks of School Yard Rap educational booklets printed with colorful covers and a hand taking one booklet off the top of one stack.\"   data-recalc-dims=\"1\" \/><\/div> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2024\/06\/SYR-SSB-Coloring-Book-0016.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=cc62aaae5cda90f99c91d967856db271\" alt=\"Two hands holding open an educational coloring book to illustrations of Iman, Barack Obama and Michelle Obama.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"instruments-of-inclusivity\">Instruments of Inclusivity<\/h2> <p><span style=\"font-weight: 400;\"> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\"><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><br \/>\n<\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p>Though they\u2019re both educational booklets, Brown\u2019s study guides and coloring books needed to look and feel different &#8211; like any marketing asset, the intent dictates the design. He turned to <a href=\"https:\/\/smartpress.com\/offering\/perfect-bound-book\">perfect bound booklets<\/a> for his study guides, where the pages line up exactly with the cover and fold into a seamless square spine that\u2019s polished and clean.<\/p> <p>&nbsp;<\/p> <p>\u201c<a href=\"https:\/\/smartpress.com\/blog\/on-press\/perfect-binding-the-sophisticated-choice-for-custom-booklets\">The perfect bound look<\/a> feels the most professional and like a study guide,\u201d said Brown. \u201cWe toyed with the saddle stitch and spiral, but in the end, the perfect bound has the high quality finish for the amount of pages we intended.\u201d<\/p> <p>&nbsp;<\/p> <p>With <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\/small-format-paper-stocks\">paper stock<\/a> options, <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/uv-coating\">UV coatings<\/a> and even <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/variable-data-printing\">variable data<\/a>, our custom printing services allow you to easily make your own study guide or personalized lookbooks, portfolios and graphic novels. And that page count Brown referred to? Perfect bound books are ideal for publications with 46 pages or more and can be up to 2\u201d thick.<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>And while his study guides are bursting with vibrant, energizing color, Brown\u2019s educational <a href=\"https:\/\/smartpress.com\/blog\/on-press\/custom-coloring-books-stress-reliever-marketing-resource\">coloring books<\/a> let students fill in the blanks with black and white illustrations on the interior pages (at Smartpress, you can print with either ink option).<\/p> <p>&nbsp;<\/p> <p>With pages that are laid together and stapled through the fold line, <a href=\"https:\/\/smartpress.com\/offering\/saddle-stitch-booklet-printing\">saddle stitch booklets<\/a> provided the classic look and feel for coloring book printing: \u201cSaddle stitch was the most economical fit for this coloring book design and the amount of pages.\u201d<\/p> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong><\/em> Brown printed tens of thousands of custom booklets, but did you know we also specialize in short runs? You can print as few as 10 or as many as 50,000 at one time.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2024\/06\/SYR-Group-A-0016.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=c830303a06aa166ac82dd8efef4be59d\" alt=\"Four School Yard Rap study guides and coloring books lined up in a row with a hand holding the corner of one book.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"q-&#038;-a-with-brandon-\"griot-b\"-brown\">Q&amp;A with Brandon \u201cGriot B\u201d Brown<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Before you create and print your own perfect bound or saddle stitch books, see what Brown had to say about designing print for School Yard Rap, why educational booklets are integral to his broader marketing strategy and why print is essential to the education field as a whole.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs pullQuote\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <\/span><\/p> <p><span style=\"font-weight: 400;\">\u201cThe idea of coloring books fits right in with the elementary age group, but we also added factual information so they can read and learn while coloring.&#8221;<\/span><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p><strong>What are your creative priorities when designing print for your organization?<\/strong><br \/> \u201cThe priority is the lesson we teach and the person we\u2019re highlighting. After we\u2019ve found success in researching and digesting that information to be understood by younger students, then our designer, Kid Tako, uses his brilliant mind to make the images of these people stand out in a creative way.\u201d<\/p> <p>&nbsp;<\/p> <p><strong>What\u2019s your purpose for creating the School Yard Rap Study Guides?<\/strong><br \/> \u201cThe goal is to merge the music with the message, the education with the entertainment! Every song lyric is educational, and the people or concepts we teach about in those songs have to be highlighted. By being purposeful in picking 8-10 people or topics in the song, we extend the lesson from the music.\u201d<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p><strong>Was there a specific design vision for your custom coloring books?<\/strong><br \/> \u201cAbsolutely! We do school assemblies using our music, and we felt it very important for students to have a takeaway that didn&#8217;t cut too much into our bottom line. The idea of coloring books fits right in with the elementary age group, but we also added factual information so they can read and learn while coloring.\u201d<\/p> <p>&nbsp;<\/p> <p><strong>How has custom printing helped you achieve your strategic goals?<\/strong><br \/> \u201cPrinting books helps our goals because it allows students to take something away from our shows. We do large concerts as field trip opportunities, and for every ticket, we add a corresponding book. This has allowed the ticket price to be seen as a value and also gives students a resource to learn more after they leave our show.\u201d<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs pullQuote\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <\/span><\/p> <p><span style=\"font-weight: 400;\">\u201c[Print] is essential to capture the hearts and eyes of those working directly with the students we seek to impact.&#8221;<\/span><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p><strong>What feedback have you received from your students\/community about your printed materials?<\/strong><br \/> \u201cStudents and teachers love the books, especially the fact that we have multiple sets highlighting different people. The quality of the books has garnered a positive response every time!\u201d<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p><strong>What impresses you most about the final products and online printing with Smartpress?<\/strong><br \/> \u201cYour team&#8217;s communication has been a valuable asset. The agent in charge of my orders has been responsive and communicative through the entire process. Even when things finished, she reached out more than once to check in on how the books were received.\u201d<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><strong>How has print proven to be integral to your organization? Why is print still a viable medium in today\u2019s digital age?<\/strong><br \/> \u201cIn education, we\u2019re stuck in our old ways. This means that despite the new advancements in technology, print will always be used in education. As such, this medium is essential to capture the hearts and eyes of those working directly with the students we seek to impact.\u201d<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2024\/06\/SYR-Group-A-0008-scaled.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=47f1db65d0d21d2e9049ea4017577c83\" alt=\"A collection of scattered educational study guides and coloring books printed for School Yard Rap.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2>Maximize Your Impact<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Whether you\u2019re designing educational booklets, product catalogs or manuals, booklet printing with Smartpress sends your message in an impressive, effective way. And just like Brown, with our online print shop, you get customizing options that ensure your content makes connections and your metrics make sweet, sweet music.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--><!--\/the_content-->","protected":false},"excerpt":{"rendered":"For School Yard Rap\u2019s Brandon \u201cGriot B\u201d Brown, educational booklets are both essential teaching resources and eye-openers to broader cultural narratives. Creating custom coloring books and study guides for learners of all ages, Brown\u2019s goal is \u201cto merge the music with the message, the education with the entertainment.\u201d See how he leveraged booklet printing to do that and more.","protected":false},"author":8,"featured_media":7183,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-7181","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-printspiration"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Educational Booklets: How School Yard Rap Inspires Students with 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