{"id":6584,"date":"2023-10-09T14:15:22","date_gmt":"2023-10-09T19:15:22","guid":{"rendered":"https:\/\/smartpress.com\/blog\/?p=6584"},"modified":"2025-07-22T10:44:34","modified_gmt":"2025-07-22T15:44:34","slug":"branded-folders-your-presentation-powerhouse","status":"publish","type":"post","link":"https:\/\/smartpress.com\/blog\/on-press\/branded-folders-your-presentation-powerhouse","title":{"rendered":"Branded Folders: Your Presentation Powerhouse"},"content":{"rendered":"<!--the_content--><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p>With marketing, presentation is everything. How you present a message is one thing, but how you present your brand? That\u2019s an entirely different level. With our <a href=\"https:\/\/smartpress.com\/offering\/branded-folders\">Branded Folders<\/a>, your business shows off in all the right ways (and you really look like you know what you\u2019re doing &#8211; win-win). With plenty of space for inserts, packets, even samples, these folders are the whole package.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <\/span><\/p> <h2>Key Takeaways<\/h2> <ul> <li><span data-sheets-root=\"1\"><a href=\"#look-like-a-pro\">Branded folders provide extensive space for logos, contact info, product specs and more,<\/a> transforming traditional presentations into full-scale brand experiences.<\/span><\/li> <li><span data-sheets-root=\"1\">They feature thoughtful details like <a href=\"#custom-printing,-flap-by-flap\">gusseted pockets, card slits, Soft Touch laminate and semigloss paper<\/a> to offer both sleek presentation and practical storage.<\/span><\/li> <li><span data-sheets-root=\"1\"><a href=\"#a-versatile-display\">These folders are perfect for media kits, client packets, trade shows or portfolios<\/a> and can adapt to various industries as a go-to marketing tool.<\/span><\/li> <\/ul> <p><span data-sheets-root=\"1\"> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/blogprodproxy.wpengine.com\/wp-content\/uploads\/2023\/10\/Branded_Pocket_Folders_Section_1_V4.gif\" alt=\"A branded folder printed with the Smartpress name and logo and filled with various print marketing pieces.\"   \/><\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"look-like-a-pro\">Look Like a Pro With Branded Folders<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>As the name suggests, our Branded Folders are all about, well\u2026 branding. At 9\u201dW x 12\u201dH, there\u2019s so much room for it. With one large gusseted pocket, a fold-out flap and slits for a business card and insert card, your brand colors, logo, slogan and info have the run of the place.<\/p> <p>&nbsp;<\/p> <p>Instead of standard <a href=\"https:\/\/smartpress.com\/offering\/pocket-folders\">pocket folders<\/a> or plain presentation folders, our branded folders let you take advantage of every messaging opportunity. There\u2019s space for business details, brand milestones, product specs, contact info. Whatever you want to say, there\u2019s room for it, so you nail the first, second and every impression.<\/p> <p>&nbsp;<\/p> <p><span data-sheets-root=\"1\">&#8220;These are not just plain old pocket folders &#8211; opening one of these is more of an experience &#8211; and a chance to take your customers on a journey when they interact,&#8221; said Smartpress Director of Sales and Customer Experience Adam Breiter. &#8220;While the basic function is similar, these provide a more memorable moment.&#8221;<\/span><\/p> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong><\/em> Curious about other pockets? We\u2019ve got another one you can design and print online: <a href=\"\/blog\/on-press\/tri-fold-mailers-how-a-pocket-changes-everything\">Tri-Fold Mailers: How a Pocket Changes Everything<\/a>.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/blogprodproxy.wpengine.com\/wp-content\/uploads\/2023\/10\/Branded_Pocket_Folders_Section_2a.gif\" alt=\"A hand pulling an insert out of a branded folder printed with the Smartpress logo and a blue and white design.\"   \/><\/div> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/blogprodproxy.wpengine.com\/wp-content\/uploads\/2023\/10\/Branded_Pocket_Folders_Section_2d.gif\" alt=\"A business card printed with Smartpress and contact information inserted into slits in a branded folder.\"   \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"custom-printing,-flap-by-flap\">Custom Printing, Flap by Flap<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p>Every business is different, so online printing with Smartpress gives you different options. Whether you\u2019re a nonprofit, corporation or small business, our Branded Folders suit any situation with velvety-smooth <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/soft-touch-laminate\">Soft Touch laminate<\/a> and the option for convenient <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/shrink-wrapping\">shrink wrapping<\/a> (print yours now and use them throughout the year).<\/p> <p>&nbsp;<\/p> <p>And while some things are best customized, other things are best left alone. That\u2019s why our folders feature <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\/small-format-paper-stocks\">coated semigloss 1 side (C1S)<\/a> paper stock that has one uncoated side and one smooth side with a semigloss finish, plus a <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\/text-weight-vs-cover-weight\">14 pt. paper weight<\/a> that provides noticeable heft and stiffness. A just-right look and feel, you might say.<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>There\u2019s also a slit for one business card and a slit for one insert card. Already added contact info somewhere else on the folder? Slip a loyalty punch card or coupon in the business card slit. And as for that insert card, it\u2019s yet another chance for you to provide your brand story, event details, location map and more.<\/p> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong> <\/em>You\u2019ll need to print your business card and insert card separately. Here\u2019s what we recommend (\u2018cause it\u2019s what we use in ours!):<\/p> <ul> <li><a href=\"https:\/\/smartpress.com\/offering\/custom-business-card-printing?sharedProductConfig=51f3452872881d7b4c5aa44118613e7e\">Business Card<\/a>: 3-1\/2&#8243;W x 2&#8243;H, C1S 14 pt. paper stock, Soft Touch laminate and 1\/4&#8243; rounded corners.<\/li> <li><a href=\"https:\/\/smartpress.com\/offering\/rack-cards?sharedProductConfig=14a19cda0483a5d6eb40285bab8d3ca3\">Insert Card<\/a>: 4-1\/4&#8243;W x 8-1\/2&#8243;H, C1S 14 pt. paper stock, Soft Touch laminate and 1\/4&#8243; rounded corners.<\/li> <\/ul> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2023\/10\/Branded_Pocket_Folders_Section_2c.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=945f7402f59ce9814c6cdc7f8bb27d46\" alt=\"Two hands pulling brochures, booklets and event tickets out of a branded folder pocket with a blue and white design.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"a-versatile-display\">A Versatile Display for Marketing &amp; More<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p>So what\u2019s it all for? The beauty of these Branded Folders is that they adapt to any kind of presentation, from literal to figurative.<\/p> <p>&nbsp;<\/p> <p>The gusseted folders provide ample space for samples and thick packets, so they\u2019re great for impressing clients and potential partners. From media kits to marketing packets, trade show handouts and business portfolios, these folders put a professional spin on show-and-tell.<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>Smartpress\u2019 business printing services include <a href=\"https:\/\/smartpress.com\/pages\/custom-quote-promo\">promotional products<\/a> to round out your presentation. Everything from pens and lanyards to badges, even tech essentials, can make or break your demonstration, launch or exhibition, so don\u2019t be caught without \u2018em. They\u2019ll fit into this branded folder nicely.<\/p> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong><\/em> Have your kit components? Let us put them together for you! We\u2019re the online print shop with <a href=\"https:\/\/smartpress.com\/support\/ordering-shipping\/kitting-services\">kitting services<\/a> you need.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2>Smartpress is Your Presentation Partner<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Branded Folders are a print marketing essential that sells your business without even trying. And since you\u2019ve done the research, pulled the reports and planned your presentation &#8211; you\u2019ve done the trying. Let these folders be the perfect \u201ccherry on top\u201d to seal the deal.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--><!--\/the_content-->","protected":false},"excerpt":{"rendered":"With marketing, presentation is everything. How you present a message is one thing, but how you present your brand? That\u2019s an entirely different level. With our Branded Folders, your business shows off in all the right ways (and you really look like you know what you\u2019re doing &#8211; win-win). With plenty of space for inserts, packets, even samples, these folders are the whole package.","protected":false},"author":8,"featured_media":6590,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-6584","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-on-press"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Branded Folders: Your Presentation Powerhouse - Smartpress Blog<\/title>\n<meta name=\"description\" content=\"In marketing, presentation is everything. With our Branded Folders, your business shows off in all the right ways, with space for inserts, samples and more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/smartpress.com\/blog\/on-press\/branded-folders-your-presentation-powerhouse\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Branded Folders: Your Presentation Powerhouse - Smartpress Blog\" \/>\n<meta property=\"og:description\" content=\"In marketing, presentation is everything. With our Branded Folders, your business shows off in all the right ways, with space for inserts, samples and more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/smartpress.com\/blog\/on-press\/branded-folders-your-presentation-powerhouse\" \/>\n<meta property=\"og:site_name\" content=\"Smartpress Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/smartpressprinting\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-09T19:15:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-22T15:44:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blogprodproxy.wpengine.com\/wp-content\/uploads\/2023\/10\/hi_res-5a-Ferenc-Andahazy_r1_04J_2098.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Amy Breitag\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@smartpress\" \/>\n<meta name=\"twitter:site\" content=\"@smartpress\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amy Breitag\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/branded-folders-your-presentation-powerhouse#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/branded-folders-your-presentation-powerhouse\"},\"author\":{\"name\":\"Amy Breitag\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#\\\/schema\\\/person\\\/898d5ab04badf18cc90b84611079ff01\"},\"headline\":\"Branded Folders: Your Presentation Powerhouse\",\"datePublished\":\"2023-10-09T19:15:22+00:00\",\"dateModified\":\"2025-07-22T15:44:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/branded-folders-your-presentation-powerhouse\"},\"wordCount\":877,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/branded-folders-your-presentation-powerhouse#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/smartpressblog.imgix.net\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/hi_res-5a-Ferenc-Andahazy_r1_04J_2098.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=04667f3671223d2e18e2ea969bed6e55\",\"articleSection\":[\"On Press\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/branded-folders-your-presentation-powerhouse#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/branded-folders-your-presentation-powerhouse\",\"url\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/branded-folders-your-presentation-powerhouse\",\"name\":\"Branded Folders: Your Presentation Powerhouse - Smartpress Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/branded-folders-your-presentation-powerhouse#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/branded-folders-your-presentation-powerhouse#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/smartpressblog.imgix.net\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/hi_res-5a-Ferenc-Andahazy_r1_04J_2098.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=04667f3671223d2e18e2ea969bed6e55\",\"datePublished\":\"2023-10-09T19:15:22+00:00\",\"dateModified\":\"2025-07-22T15:44:34+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#\\\/schema\\\/person\\\/898d5ab04badf18cc90b84611079ff01\"},\"description\":\"In marketing, presentation is everything. 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