{"id":6054,"date":"2023-03-06T12:45:30","date_gmt":"2023-03-06T17:45:30","guid":{"rendered":"https:\/\/smartpress.com\/blog\/?p=6054"},"modified":"2025-07-25T09:27:12","modified_gmt":"2025-07-25T14:27:12","slug":"label-printing-4-new-ways-to-get-specific-savvy","status":"publish","type":"post","link":"https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy","title":{"rendered":"Label Printing: 4 New Ways to Get Specific &#038; Savvy"},"content":{"rendered":"<!--the_content--><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p>When it comes to label printing, the more specific you can be, the more compelling your product\u2019s going to look. The better your product looks, the more customers are likely to buy. Which is why we\u2019re pinpointing the particular and the precise with NEW Wine Labels, Bottle Labels, Health and Beauty Labels and Food Labels. See why specific is the new savvy.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <\/span><\/p> <h2>Key Takeaways<\/h2> <ul> <li><span data-sheets-root=\"1\">Whether it\u2019s wine, beer, cosmetics or food, <a href=\"#wine-labels\">tailoring label design to a specific product and audience makes packaging more compelling and effective<\/a> at driving sales.<\/span><\/li> <li><span data-sheets-root=\"1\">With <a href=\"#bottle-labels\">moisture-resistant BOPP plastic, permanent adhesives, custom sizes, shapes and finishing options,<\/a> labels are built to perform and impress across various product types and environments.<\/span><\/li> <li><span data-sheets-root=\"1\"><a href=\"#health-and-beauty-labels\">White ink and variable data printing options let businesses personalize their labels <\/a>for different product lines or audiences while maintaining consistency in size and material.<br \/> <\/span><\/li> <\/ul> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-right-sm raisedLeft\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2023\/03\/LV-Wine-0032.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=f2a525e7f2116d6a07043a15235f6866\" alt=\"A wine bottle with a label printed with Borealis Vineyards next to a roll of more labels.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2023\/03\/LV-Wine-0012.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=291b1c802f5c318b6be2a2bd1d0fe8e4\" alt=\"Two hands peeling a square label printed with Borealis Vineyards off its roll.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.640625%;\" class=\"wp-caption alignright\"><p class=\"wp-caption-text\">WINE LABEL: WHITE POLYPROPYLENE &#8211; PERMANENT, 3 X 4&#8243;<\/p><\/figcaption><\/figure><\/div>  <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"wine-labels\">Design Wine Labels to Educate &amp; Entice<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p>For whites and reds of all kinds, <a href=\"https:\/\/smartpress.com\/offering\/wine-labels\">Wine Labels<\/a> do a lot of work. Designed right, even the most experienced of wine drinkers can be swayed by them. And for the casual sipper, labels educate and entice them to explore. Gaining new customers, building hype around new releases, rebranding your <a href=\"https:\/\/smartpress.com\/shop\/winery-printing\">winery<\/a> &#8211; you can\u2019t do any of it without that little ol\u2019 label.<\/p> <p>&nbsp;<\/p> <p>Designing labels for wine bottles with Smartpress means you get the look you want with the performance you need. You can print your own labels on white, clear or silver permanent stock and finish them off with a subtle matte or shiny gloss finish.<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>Ideal for <a href=\"\/blog\/features\/winery-marketing-toast-to-success-with-print\">wineries<\/a>, wholesalers, even personalized gifts, they feature BOPP plastic that\u2019s durable and moisture-resistant and they apply easily from a convenient roll. Plus, with our <a href=\"https:\/\/smartpress.com\/support\/layout-guides\">wine labels template<\/a>, your labels come together quickly and easily. <strong>We recommend the 3\u201dW x 4\u201dH size &#8211; it\u2019s most common for wine labels.<\/strong><\/p> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong><\/em> Check out all of our custom labels available for online printing: <a href=\"https:\/\/smartpress.com\/shop\/labels-stickers\">Labels &amp; Stickers<\/a>.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2023\/03\/LV-Hot-Sauce-0054.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=b3b895980b78e5a7ba13805115995da2\" alt=\"Eight hot sauce bottles with black caps and red labels printed with Sear the Reaper.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.640625%;\" class=\"wp-caption alignright\"><p class=\"wp-caption-text\">BOTTLE LABEL: WHITE POLYPROPYLENE &#8211; PERMANENT, 3 X 2&#8243;<\/p><\/figcaption><\/figure>  <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-right-sm raisedLeft\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2023\/03\/LV-Beer-Label-0032.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=e53f69f0cf78cdee8426196ce3978cc3\" alt=\"Six beer bottles lined up in a row with custom labels printed with River Road Brewing Co.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.640625%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">BOTTLE LABEL (NECK): WHITE POLYPROPYLENE &#8211; PERMANENT, 1 X 2&#8243;<\/p><\/figcaption><\/figure><\/div>  <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2023\/03\/LV-Beer-Label-0004.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=4c2647990d31eb250fb55c32f6352c4b\" alt=\"Two hands holding a roll of rectangular labels printed with River Road Brewing Co.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.71875%;\" class=\"wp-caption alignright\"><p class=\"wp-caption-text\">BOTTLE LABEL (MAIN): WHITE POLYPROPYLENE &#8211; PERMANENT, 3 X 2&#8243;<\/p><\/figcaption><\/figure><\/div>  <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"bottle-labels\">Print Bottle Labels for Condiments &amp; Drinks<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p><a href=\"https:\/\/smartpress.com\/offering\/bottle-labels\">Bottle Labels<\/a> do what Wine Labels do, just for a different product. Think labels for beer bottles and hot sauce containers (calling all condiments!). With craft <a href=\"https:\/\/smartpress.com\/shop\/brewery-printing\">breweries<\/a> popping up here, there and everywhere and enough hot sauce brands to fill entire grocery aisles, the name of the game is standing out and setting yourself apart, while still informing and attracting.<\/p> <p>&nbsp;<\/p> <p>Bottle label printing with Smartpress gives you options perfect for IPAs, stouts and more, and it\u2019s all due to moisture-resistant stock and permanent adhesive &#8211; bottles getting their sweat on in the patio sun are no match for it!<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>Ideal for <a href=\"\/blog\/features\/brewery-marketing-use-brewers-pour-print-into-the-process\">breweries<\/a>, home brewers and condiment purveyors, these labels feature durable BOPP plastic in white, clear or silver colors and slip easily onto any bottle from a handy roll. <strong>Our size recommendation? Go with 3\u201dW x 2\u201dH for the main part of the bottle and 1\u201dW x 2\u201dH for the bottleneck.<\/strong><\/p> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong><\/em> Have Qs about labels? We\u2019re the online printing shop with the As: <a href=\"https:\/\/smartpress.com\/support\/product-faq\/label-printing-faq#roll-labels\">Roll Label FAQ<\/a>.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2023\/03\/LV-Soap-0024.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=f41e6b8e5bccbf7b906bc8a1906e8f3c\" alt=\"Soap bars and lotion bottles lined up with oval labels printed with Sebesta Apothecary.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-right-sm raisedLeft\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2023\/03\/LV-Lotion-0013.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=1f01d77d09d25e1d0363d66815e7abb9\" alt=\"Two hands holding a bottle of lotion with an oval label printed with Sebesta Apothecary Shea Lotion.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.640625%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">HEALTH AND BEAUTY LABEL: WHITE POLYPROPYLENE &#8211; PERMANENT, 2 X 3&#8243;<\/p><\/figcaption><\/figure><\/div>  <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2023\/03\/LV-Soap-0017.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=1588951975b9745af6684035683655a6\" alt=\"Two hands pulling a bar of soap out of its box with an oval label printed with Sebesta Apothecary.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.640625%;\" class=\"wp-caption alignright\"><p class=\"wp-caption-text\">HEALTH AND BEAUTY LABEL: WHITE POLYPROPYLENE &#8211; PERMANENT, 2 X 3&#8243;<\/p><\/figcaption><\/figure><\/div>  <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"health-and-beauty-labels\">Create Health and Beauty Labels for Branding<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p>With <a href=\"https:\/\/smartpress.com\/offering\/health-beauty-labels\">Health and Beauty Labels<\/a>, it\u2019s less about appealing to the masses and more about nailing your target audience. Less general and more &#8211; you guessed it &#8211; specific. For product labels like these, branding is key. From color to font, your design choices speak volumes about your business, whether you\u2019re part of a major corporation or have a booth at a local makers market.<\/p> <p>&nbsp;<\/p> <p>Since the product range is so big, Smartpress\u2019 online printing services are, too. That means retail labels in custom sizes and custom shapes (hello, <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/die-cutting\">digital laser cutting<\/a>) to suit everything from handmade soaps to lotions, essential oils, scrubs and more.<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>That also means your choice of removable and permanent stocks, <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/variable-data-printing\">variable data printing<\/a> to personalize cosmetic labels for individual collections and our <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/print-with-versions\">Versions<\/a> feature, which lets you print multiple labels with different content but the same size, stock and finish.<\/p> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong><\/em> Get insight on using packaging labels like a pro, for soap labels, beauty product labels and beyond: <a href=\"\/blog\/on-press\/leave-your-mark-how-to-print-labels-for-products-and-packaging\">Leave Your Mark: How to Print Labels for Products and Packaging<\/a>.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-right-sm raisedLeft\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2023\/03\/LV-Food-Label-0085.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=4f4e6ef9c32e6a2e37a262df080f17d4\" alt=\"Takeout boxes and bags sealed with custom labels with a round design and Ed's Kitchen SLP in red.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.640625%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">FOOD LABEL (SMALL): WHITE POLYPROPYLENE &#8211; PERMANENT, 1 X 1&#8243;<\/p><\/figcaption><\/figure><\/div>  <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2023\/03\/LV-Food-Label-0006.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=fbb8e00d69be768f560934aac7c168db\" alt=\"Two hands holding a roll of custom labels with a round design and Ed's Kitchen in red.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.640625%;\" class=\"wp-caption alignright\"><p class=\"wp-caption-text\">FOOD LABEL: WHITE POLYPROPYLENE &#8211; PERMANENT, 3 X 3&#8243;<\/p><\/figcaption><\/figure><\/div>  <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2>Make Food Labels Part of Your Packaging<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/p> <p><a href=\"https:\/\/smartpress.com\/offering\/food-labels\">Food Labels<\/a> give you another opportunity to take a big bite out of branding. Whether you\u2019re assembling <a href=\"https:\/\/smartpress.com\/shop\/restaurant-printing\">restaurant<\/a> to-go boxes or slipping homemade snacks into packaging for your Saturday morning slot at the farmers market, food product labels give customers a taste and leave them wanting more.<\/p> <p>&nbsp;<\/p> <p>In a classic round shape and on an easy-to-apply roll, our custom food labels feature durable BOPP plastic that\u2019s moisture-resistant and a permanent adhesive ideal for packaging materials of all kinds. Plus, with white, clear and silver stock options, label printing with Smartpress hits the spot.<\/p> <p>&nbsp;<\/p> <p><span data-sheets-root=\"1\">&#8220;Food packaging can usually fit in the palm of your hand, so the name of the game is space management. Simplicity and boldness go a long way to create elegant, informative food labels,&#8221; said Smartpress Graphic Designer Jeff Barr. &#8220;Also, be mindful of whether or not your label needs to be waterproof. A bottle of beer may need a waterproof label, whereas dry goods like jerky or crackers may only need paper labels.&#8221; &#8211; Jeff Barr<\/span><\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>Finish your labels with a <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/uv-coating-vs-laminate#protective-laminate\">gloss or matte laminate<\/a>, and watch them lure passersby and returning customers alike on gourmet chocolates and bags of popcorn, cookies, coffee and baking mixes in Mason jars. <strong>Unsure of size? We\u2019d start with 3\u201dW x 3\u201dH &#8211; it\u2019s used most often.<\/strong><\/p> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong><\/em> Need more print marketing for your restaurant? We\u2019re the online printer with your essentials: <a href=\"\/blog\/features\/restaurant-marketing-why-print-is-a-major-meal-ticket\">Restaurant Marketing: Why Print is a Major Meal Ticket<\/a>.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--><!--\/the_content-->","protected":false},"excerpt":{"rendered":"When it comes to label printing, the more specific you can be, the more compelling your product\u2019s going to look. The better your product looks, the more customers are likely to buy. Which is why we\u2019re pinpointing the particular and the precise with NEW Wine Labels, Bottle Labels, Health &#038; Beauty Labels and Food Labels. See why specific is the new savvy.","protected":false},"author":8,"featured_media":6208,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-6054","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-on-press"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Label Printing: 4 New Ways to Get Specific &amp; Savvy - Smartpress Blog<\/title>\n<meta name=\"description\" content=\"For label printing, the more specific, the more compelling. And the more customers will buy. See why specific is the new savvy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Label Printing: 4 New Ways to Get Specific &amp; Savvy - Smartpress Blog\" \/>\n<meta property=\"og:description\" content=\"For label printing, the more specific, the more compelling. And the more customers will buy. See why specific is the new savvy.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy\" \/>\n<meta property=\"og:site_name\" content=\"Smartpress Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/smartpressprinting\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-06T17:45:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-25T14:27:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blogprodproxy.wpengine.com\/wp-content\/uploads\/2023\/03\/LV-Group-C-0004.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Amy Breitag\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@smartpress\" \/>\n<meta name=\"twitter:site\" content=\"@smartpress\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amy Breitag\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/label-printing-4-new-ways-to-get-specific-savvy#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/label-printing-4-new-ways-to-get-specific-savvy\"},\"author\":{\"name\":\"Amy Breitag\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#\\\/schema\\\/person\\\/898d5ab04badf18cc90b84611079ff01\"},\"headline\":\"Label Printing: 4 New Ways to Get Specific &#038; Savvy\",\"datePublished\":\"2023-03-06T17:45:30+00:00\",\"dateModified\":\"2025-07-25T14:27:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/label-printing-4-new-ways-to-get-specific-savvy\"},\"wordCount\":1198,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/label-printing-4-new-ways-to-get-specific-savvy#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/smartpressblog.imgix.net\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/LV-Group-C-0004.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=220d3e2c380c2f881236696385853002\",\"articleSection\":[\"On Press\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/label-printing-4-new-ways-to-get-specific-savvy#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/label-printing-4-new-ways-to-get-specific-savvy\",\"url\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/label-printing-4-new-ways-to-get-specific-savvy\",\"name\":\"Label Printing: 4 New Ways to Get Specific & Savvy - Smartpress Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/label-printing-4-new-ways-to-get-specific-savvy#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/label-printing-4-new-ways-to-get-specific-savvy#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/smartpressblog.imgix.net\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/LV-Group-C-0004.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=220d3e2c380c2f881236696385853002\",\"datePublished\":\"2023-03-06T17:45:30+00:00\",\"dateModified\":\"2025-07-25T14:27:12+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#\\\/schema\\\/person\\\/898d5ab04badf18cc90b84611079ff01\"},\"description\":\"For label printing, the more specific, the more compelling. And the more customers will buy. See why specific is the new savvy.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/label-printing-4-new-ways-to-get-specific-savvy#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/label-printing-4-new-ways-to-get-specific-savvy\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/label-printing-4-new-ways-to-get-specific-savvy#primaryimage\",\"url\":\"https:\\\/\\\/smartpressblog.imgix.net\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/LV-Group-C-0004.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=220d3e2c380c2f881236696385853002\",\"contentUrl\":\"https:\\\/\\\/smartpressblog.imgix.net\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/LV-Group-C-0004.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=220d3e2c380c2f881236696385853002\",\"width\":1920,\"height\":1280,\"caption\":\"An array of bottles lined up with custom labels in various shapes, sizes and colors.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/label-printing-4-new-ways-to-get-specific-savvy#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/smartpress.com\\\/blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Label Printing: 4 New Ways to Get Specific &#038; Savvy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/\",\"name\":\"Smartpress Blog\",\"description\":\"Create Brilliant Print\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#\\\/schema\\\/person\\\/898d5ab04badf18cc90b84611079ff01\",\"name\":\"Amy Breitag\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/aee30b217d69b006dbe66db63a41f3117a22ec0d3b8f5381748641524c10dc6e?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/aee30b217d69b006dbe66db63a41f3117a22ec0d3b8f5381748641524c10dc6e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/aee30b217d69b006dbe66db63a41f3117a22ec0d3b8f5381748641524c10dc6e?s=96&d=mm&r=g\",\"caption\":\"Amy Breitag\"},\"url\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/author\\\/atag\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Label Printing: 4 New Ways to Get Specific & Savvy - Smartpress Blog","description":"For label printing, the more specific, the more compelling. And the more customers will buy. See why specific is the new savvy.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy","og_locale":"en_US","og_type":"article","og_title":"Label Printing: 4 New Ways to Get Specific & Savvy - Smartpress Blog","og_description":"For label printing, the more specific, the more compelling. And the more customers will buy. See why specific is the new savvy.","og_url":"https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy","og_site_name":"Smartpress Blog","article_publisher":"https:\/\/www.facebook.com\/smartpressprinting\/","article_published_time":"2023-03-06T17:45:30+00:00","article_modified_time":"2025-07-25T14:27:12+00:00","og_image":[{"width":1920,"height":1280,"url":"https:\/\/blogprodproxy.wpengine.com\/wp-content\/uploads\/2023\/03\/LV-Group-C-0004.jpg","type":"image\/jpeg"}],"author":"Amy Breitag","twitter_card":"summary_large_image","twitter_creator":"@smartpress","twitter_site":"@smartpress","twitter_misc":{"Written by":"Amy Breitag","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy#article","isPartOf":{"@id":"https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy"},"author":{"name":"Amy Breitag","@id":"https:\/\/smartpress.com\/blog\/#\/schema\/person\/898d5ab04badf18cc90b84611079ff01"},"headline":"Label Printing: 4 New Ways to Get Specific &#038; Savvy","datePublished":"2023-03-06T17:45:30+00:00","dateModified":"2025-07-25T14:27:12+00:00","mainEntityOfPage":{"@id":"https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy"},"wordCount":1198,"commentCount":0,"image":{"@id":"https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy#primaryimage"},"thumbnailUrl":"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2023\/03\/LV-Group-C-0004.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=220d3e2c380c2f881236696385853002","articleSection":["On Press"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy#respond"]}]},{"@type":"WebPage","@id":"https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy","url":"https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy","name":"Label Printing: 4 New Ways to Get Specific & Savvy - Smartpress Blog","isPartOf":{"@id":"https:\/\/smartpress.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy#primaryimage"},"image":{"@id":"https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy#primaryimage"},"thumbnailUrl":"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2023\/03\/LV-Group-C-0004.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=220d3e2c380c2f881236696385853002","datePublished":"2023-03-06T17:45:30+00:00","dateModified":"2025-07-25T14:27:12+00:00","author":{"@id":"https:\/\/smartpress.com\/blog\/#\/schema\/person\/898d5ab04badf18cc90b84611079ff01"},"description":"For label printing, the more specific, the more compelling. And the more customers will buy. See why specific is the new savvy.","breadcrumb":{"@id":"https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy#primaryimage","url":"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2023\/03\/LV-Group-C-0004.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=220d3e2c380c2f881236696385853002","contentUrl":"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2023\/03\/LV-Group-C-0004.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=220d3e2c380c2f881236696385853002","width":1920,"height":1280,"caption":"An array of bottles lined up with custom labels in various shapes, sizes and colors."},{"@type":"BreadcrumbList","@id":"https:\/\/smartpress.com\/blog\/on-press\/label-printing-4-new-ways-to-get-specific-savvy#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/smartpress.com\/blog"},{"@type":"ListItem","position":2,"name":"Label Printing: 4 New Ways to Get Specific &#038; Savvy"}]},{"@type":"WebSite","@id":"https:\/\/smartpress.com\/blog\/#website","url":"https:\/\/smartpress.com\/blog\/","name":"Smartpress Blog","description":"Create Brilliant Print","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/smartpress.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/smartpress.com\/blog\/#\/schema\/person\/898d5ab04badf18cc90b84611079ff01","name":"Amy Breitag","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/aee30b217d69b006dbe66db63a41f3117a22ec0d3b8f5381748641524c10dc6e?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/aee30b217d69b006dbe66db63a41f3117a22ec0d3b8f5381748641524c10dc6e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/aee30b217d69b006dbe66db63a41f3117a22ec0d3b8f5381748641524c10dc6e?s=96&d=mm&r=g","caption":"Amy Breitag"},"url":"https:\/\/smartpress.com\/blog\/author\/atag"}]}},"_links":{"self":[{"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/posts\/6054","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/comments?post=6054"}],"version-history":[{"count":0,"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/posts\/6054\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/media\/6208"}],"wp:attachment":[{"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/media?parent=6054"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/categories?post=6054"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/tags?post=6054"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}