{"id":4944,"date":"2022-10-06T11:29:08","date_gmt":"2022-10-06T16:29:08","guid":{"rendered":"https:\/\/smartpress.com\/blog\/?p=4944"},"modified":"2025-07-28T08:52:47","modified_gmt":"2025-07-28T13:52:47","slug":"hardcover-book-printing-for-storytelling-marketing-memories","status":"publish","type":"post","link":"https:\/\/smartpress.com\/blog\/on-press\/hardcover-book-printing-for-storytelling-marketing-memories","title":{"rendered":"Hardcover Book Printing: For Storytelling, Marketing &#038; Memories"},"content":{"rendered":"<!--the_content--><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p>We all want to tell our own story. And if it comes with a classic look that\u2019s professional, too, even better. That\u2019s what you get with our NEW <a href=\"https:\/\/smartpress.com\/offering\/hardcover-books\">Hardcover Books<\/a>. Whether you\u2019re showcasing artwork or photography in a portfolio, providing a business overview or commemorating personal moments, our hardcover book printing highlights it all. See how we put a modern spin on this traditional storytelling format.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <\/span><\/p> <h2>Key Takeaways<\/h2> <ul> <li><span data-sheets-root=\"1\">From business portfolios and nonprofit overviews to personal photo albums and self-published novels, <a href=\"#genre-bending\">hardcover book printing offers a premium, durable format for a wide range of professional and personal projects.<\/a><\/span><\/li> <li><span data-sheets-root=\"1\"><a href=\"#choose-your-own-adventure\">Smartpress\u2019 hardcover books feature Soft Touch Laminate covers and matte interior<\/a> pages, with customizable designs for covers, spines and layouts\u2014offering a high-end look and tactile experience with quantities perfect for both individuals and small businesses.<\/span><\/li> <li><span data-sheets-root=\"1\">Hardcover books offer design flexibility, but you should <a href=\"#hardcover-book-printing-design-tips\">consider clear fonts, strategic color use and thoughtful spine details to create a compelling book<\/a> that attracts attention and leaves a lasting impression.<\/span><\/li> <\/ul> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/blogprodproxy.wpengine.com\/wp-content\/uploads\/2022\/10\/SP_HB_Animation.gif\" alt=\"Two hands holding and opening and hardcover book.\"   \/><\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"genre-bending\">Genre-Bending Hardcover Book Printing<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<strong><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/strong><\/p> <p>While you\u2019re probably thinking of novels and bestsellers, hardcover books can do more than tell a story. Or at least, they can tell a different kind of story &#8211; many, in fact. For business owners, hardcover book printing services like ours give their products a spotlight that embodies sophistication, style and staying-power. We\u2019re talking coffee tables, bookshelves, collector-type stuff here.<\/p> <p>&nbsp;<\/p> <p>Familiar yet versatile, it\u2019s a format that spans industries. Think cookbooks for the restaurant and food service sector, yearbooks for academics at all levels, portfolios for artists and photographers, organization overviews for nonprofits. No matter what content you\u2019re presenting, hardback or case bound books give it substantial weight (figuratively and literally, depending on your page count, of course).<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>Businesses and print marketing aside, you can print your own books for personal use, too. If you\u2019ve ever wanted to self-publish a book, Smartpress can help you through the online printing process. Create personalized photo books for friends and family, memory books of vacations, even custom sketchbooks and journals. With hardcovers, your keepsakes keep.<\/p> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong><\/em> Want self-publishing tips and tricks? As a full-service online printing shop, we\u2019ve got them right here: <a href=\"\/blog\/printspiration\/a-novel-idea-how-to-self-publish-a-book-with-smartpress\">A Novel Idea: How to Self-Publish a Book with Smartpress<\/a>.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"><\/span><\/p> <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2022\/10\/HB-Group-A-0018.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=23617a24f6a88a746fceac087beceb0f\" alt=\"Two hands holding hardcover books with a vertical orientation and a horizontal orientation.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/blogprodproxy.wpengine.com\/wp-content\/uploads\/2022\/10\/HB-GIF-Top-Spine.gif\" alt=\"A hardcover book opening and closing.\"   \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"choose-your-own-adventure\">Choose Your Own Online Printing Adventure<\/h2> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<strong><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/strong><\/p> <p>Now part of Smartpress\u2019 wide range of online printing services, hardcover books can be as customized as you like &#8211; there\u2019s no design template you have to stick to. Want all images on one page and all text on the next? Go ahead. One image in the middle with text wrapped around it? No problem. Vertical or horizontal orientation? Your choice!<\/p> <p>&nbsp;<\/p> <p>Oh, and the cover? Its sturdy, rigid book board is automatically finished with velvety <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/soft-touch-laminate\">Soft Touch Laminate<\/a>, giving your custom books an unexpectedly luxurious and tactile feel, along with essential protection from wear and moisture. Inside, you\u2019ll find each page feels significant thanks to our <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\/coated-paper-stocks-vs-uncoated-paper-stocks\">coated white matte<\/a> <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\/small-format-paper-stocks\">paper stock<\/a> and its 100# <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\/text-weight-vs-cover-weight\">text weight<\/a>.<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>Print hardcover books with designs on the front and back cover, as well as the spine. Your books can include up to 202 <a href=\"https:\/\/smartpress.com\/support\/printing-basics\/how-to-count-pages-and-sheets\">pages<\/a> (200 interior pages plus two for the cover, which equals 100 <a href=\"https:\/\/smartpress.com\/support\/printing-basics\/how-to-count-pages-and-sheets\">sheets<\/a> plus two for the cover) and be ordered in quantities between 10-750, which is a big win for small businesses and individual consumers alike.<\/p> <p>&nbsp;<\/p> <p><em><strong>Did You Know:<\/strong><\/em> After a hardcover book is released, the paperback edition hits shelves about six months to a year later. Why release hardcovers first? It\u2019s simple: Customers buy them despite the higher cost.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2022\/10\/HB-Group-A-0006.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=efae2ad194565f023089b6ecce502ef2\" alt=\"Three hardcover books laying open and one laying closed.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"hardcover-book-printing-design-tips\">Hardcover Book Printing Design Tips<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Before you write the next chapter of your print marketing strategy or put your personal memories down on paper, you&#8217;ll need some design tips to ensure success. Smartpress Senior Graphic Designer Nate Johannes can get you started: <span data-sheets-root=\"1\">&#8220;When designing hardcover books, whether photo-driven, portfolio-based or editorial in nature, it&#8217;s important to let content lead while maintaining a strong sense of structure. No matter the format, consider tactile finishes, high-quality paper and details like endpapers, chapter openers or spines &#8211; they all contribute to a polished, memorable impression.&#8221;\u00a0<\/span><\/p> <p>&nbsp;<\/p> <p>Here are some more tips:<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p><strong><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--><\/span><\/strong><\/p> <ul> <li>There\u2019s no denying it: We tend to judge a book by its cover. Design yours in a way that grabs your audience and graphically conveys the topic or message of your book. Just keep in mind that printing is not available on the interior pages of the cover.<\/li> <li>Legibility, legibility, legibility! Choose a well-designed font for body text and pay attention to the font size and sentence length. (If the font is too small or paragraphs are too long, it will wear on the reader.)<\/li> <li>Don\u2019t forget the spine. The part you see most on the shelf, spines usually include the book title, author\u2019s name and publisher\u2019s logo (even for a self-publisher like yourself). Stand out with a unique design element such as a graphic that ties the front cover to the back cover.<\/li> <\/ul> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <ul> <li>Set the stage with <a href=\"https:\/\/smartpress.com\/support\/color-ink\/color-space\">color<\/a>. Bright, bold colors grab attention and create excitement for your audience. To convey a calmer tone, keep your color palette more neutral. Try a <a href=\"https:\/\/smartpress.com\/support\/color-ink\/black-vs-full-color-printing\">black and white<\/a> cover to denote authority or sophistication.<\/li> <li>Keep it simple. It\u2019s easy to go overboard with a design full of bells and whistles. Take a simplistic approach and create one or two focal points to draw in potential readers.<\/li> <li>When submitting your <a href=\"https:\/\/smartpress.com\/support\/file-preparation\/print-ready-files\">print-ready file<\/a>, be sure to include a 3\/4&#8243; <a href=\"https:\/\/smartpress.com\/support\/printing-basics\/bleed-borders\">bleed<\/a> on all sides of your cover art. We also recommend designing\u00a0two files: a cover file and an interior pages file. Both files should include single pages (not <a href=\"https:\/\/smartpress.com\/support\/printing-basics\/readers-spread-vs-printers-spread\">spreads<\/a>) in the order they\u2019ll be read.<\/li> <\/ul> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><em><strong>Hint:<\/strong><\/em> Have more questions about book printing online? We\u2019ve got the answers: <a href=\"https:\/\/smartpress.com\/support\/product-faq\/hardcover-book-printing-faq\">Hardcover Books FAQ<\/a>.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--><!--\/the_content-->","protected":false},"excerpt":{"rendered":"We all want to tell our own story. And if it comes with a classic look that\u2019s professional, too, even better. That\u2019s what you get with our NEW Hardcover Books. Whether you\u2019re showcasing artwork or photography in a portfolio, providing a business overview or commemorating personal moments, our hardcover book printing highlights it all. See how we put a modern spin on this traditional storytelling format.","protected":false},"author":8,"featured_media":4949,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-4944","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-on-press"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hardcover Book Printing: For Storytelling, Marketing &amp; Memories<\/title>\n<meta name=\"description\" content=\"Showcase photography in portfolios, provide business overviews or commemorate personal moments with our hardcover book printing. Here&#039;s how.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/smartpress.com\/blog\/on-press\/hardcover-book-printing-for-storytelling-marketing-memories\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hardcover Book Printing: For Storytelling, Marketing &amp; Memories\" \/>\n<meta property=\"og:description\" content=\"Showcase photography in portfolios, provide business overviews or commemorate personal moments with our hardcover book printing. Here&#039;s how.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/smartpress.com\/blog\/on-press\/hardcover-book-printing-for-storytelling-marketing-memories\" \/>\n<meta property=\"og:site_name\" content=\"Smartpress Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/smartpressprinting\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-10-06T16:29:08+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-28T13:52:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blogprodproxy.wpengine.com\/wp-content\/uploads\/2022\/09\/Header-cropped_HB-Group-A-0003.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Amy Breitag\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@smartpress\" \/>\n<meta name=\"twitter:site\" content=\"@smartpress\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amy Breitag\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/hardcover-book-printing-for-storytelling-marketing-memories#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/hardcover-book-printing-for-storytelling-marketing-memories\"},\"author\":{\"name\":\"Amy Breitag\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#\\\/schema\\\/person\\\/898d5ab04badf18cc90b84611079ff01\"},\"headline\":\"Hardcover Book Printing: For Storytelling, Marketing &#038; Memories\",\"datePublished\":\"2022-10-06T16:29:08+00:00\",\"dateModified\":\"2025-07-28T13:52:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/hardcover-book-printing-for-storytelling-marketing-memories\"},\"wordCount\":1085,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/hardcover-book-printing-for-storytelling-marketing-memories#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/smartpressblog.imgix.net\\\/wp-content\\\/uploads\\\/2022\\\/09\\\/Header-cropped_HB-Group-A-0003.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=9c6964e2d21fb64d4e2e40ebba38de87\",\"articleSection\":[\"On Press\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/hardcover-book-printing-for-storytelling-marketing-memories#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/hardcover-book-printing-for-storytelling-marketing-memories\",\"url\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/hardcover-book-printing-for-storytelling-marketing-memories\",\"name\":\"Hardcover Book Printing: For Storytelling, Marketing & Memories\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/hardcover-book-printing-for-storytelling-marketing-memories#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/hardcover-book-printing-for-storytelling-marketing-memories#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/smartpressblog.imgix.net\\\/wp-content\\\/uploads\\\/2022\\\/09\\\/Header-cropped_HB-Group-A-0003.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=9c6964e2d21fb64d4e2e40ebba38de87\",\"datePublished\":\"2022-10-06T16:29:08+00:00\",\"dateModified\":\"2025-07-28T13:52:47+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#\\\/schema\\\/person\\\/898d5ab04badf18cc90b84611079ff01\"},\"description\":\"Showcase photography in portfolios, provide business overviews or commemorate personal moments with our hardcover book printing. 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