{"id":4482,"date":"2021-12-06T09:57:12","date_gmt":"2021-12-06T14:57:12","guid":{"rendered":"https:\/\/smartpress.com\/blog\/?p=4482"},"modified":"2025-07-30T08:49:44","modified_gmt":"2025-07-30T13:49:44","slug":"extraordinary-print-from-2021-ideas-for-your-marketing-strategy-part-1","status":"publish","type":"post","link":"https:\/\/smartpress.com\/blog\/features\/extraordinary-print-from-2021-ideas-for-your-marketing-strategy-part-1","title":{"rendered":"Extraordinary Print from 2021: Ideas for Your Marketing Strategy &#8211; Part 1"},"content":{"rendered":"<!--the_content--><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p>We\u2019re celebrating our customers with a look back at some of our favorite and most creative print projects from the past year. They took marketing must-haves and stationery staples and gave them unique and refreshing twists you\u2019ve just got to try. As you look ahead to a new year, let these ideas for your marketing strategy become a reality.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <\/span><\/p> <h2>Key Takeaways<\/h2> <ul> <li><span data-sheets-root=\"1\">From Chicken Daddies calendars to foil-stamped baby shower cards, <a href=\"#calendars:-tangible-use-&amp;-comic-relief\">customers transformed traditional print formats into memorable, personalized experiences.<\/a> These creative spins on classic items help brands stand out with humor, elegance or emotional appeal.<\/span><\/li> <li><span data-sheets-root=\"1\">Print formats such as <a href=\"#stepped-accordions:-menus,-mailers,-&amp;-missions\">Stepped Accordion brochures, collated scripture cards and die-cut magnets<\/a> serve both practical and promotional purposes. They&#8217;re both visually appealing and perfect for educating, inspiring or reinforcing brand presence.<\/span><\/li> <li><span data-sheets-root=\"1\">From <a href=\"#backlit-signs:-modern-messaging\">backlit retail signage to custom roll labels,<\/a> Smartpress\u2019 products feature accessible online printing tools and professional finishing options to create smart, scalable assets for any business.<br \/> <\/span><\/li> <\/ul> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2021\/12\/calendar_chicken_daddies.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=49c1b05009fcfeae451afe49156e9314\" alt=\"A saddle stitch calendar printed with Chicken Daddies and a man in shorts with a chicken on the cover.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">Saddle Stitch Calendar: 100# Coated Gloss White Cover with 100# Coated Gloss White Text, 11 x 8.5&#8243;<\/p><\/figcaption><\/figure><\/div>  <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2021\/12\/chicken_daddies_calendar_group.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=f5e667f2d615d049241540b057156f71\" alt=\"Six custom wall calendars lined up and printed with Chicken Daddies in white and men posing with their chickens.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10\"> <h2 id=\"calendars:-tangible-use-&amp;-comic-relief\">Calendars: Tangible Use<br \/> &amp; Comic Relief<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>We\u2019ve all seen wall calendars with photos of lovely landscapes or historic monuments. But what about farmers in prairie dresses and short shorts posing with their chickens? Danielle Brock, owner and photographer of <a href=\"https:\/\/www.chickendaddies.com\/\" target=\"_blank\" rel=\"noopener\">Chicken Daddies<\/a>, gave calendar printing a comedic twist with just that.<\/p> <p>&nbsp;<\/p> <p>What began as an online challenge has turned into a business for Brock, customizing<a href=\"https:\/\/smartpress.com\/offering\/custom-saddle-stitch-calendars\"> Saddle Stitch Calendars<\/a> with <a href=\"https:\/\/smartpress.com\/support\/color-ink\/black-vs-full-color-printing\">full-color<\/a> imagery. \u201cI posted the photoshoot to social media and people really enjoyed it! I then decided to turn it into a series of calendars,\u201d she said. \u201cThe quality and colors were fantastic.\u201d<\/p> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong><\/em> One of our favorite ideas for your marketing strategy? Offering calendars for sale online and protecting them with <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/shrink-wrapping\">shrink wrapping<\/a> like Brock did. As a full-service online printing shop, we make it easy for you to choose to wrap them individually or in bundles.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"> <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2021\/12\/stepped_accordion_1.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=4b14977b551a69d994960b9a4057a738\" alt=\"A stepped accordion brochure printed with A Benefit for Adaptive Recreational Sports standing open.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2021\/12\/menu_stepped_accordion.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=156675c89a04b193ea83a34d6b52c6f3\" alt=\"Two hands holding an unfolded stepped accordion brochure printed as a food and drink menu.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10\"> <h2 id=\"stepped-accordions:-menus,-mailers,-&amp;-missions\">Stepped Accordions: Menus,<br \/> Mailers &amp; Missions<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>With a designer fold like our <a href=\"https:\/\/smartpress.com\/offering\/stepped-accordion\">Stepped Accordion<\/a> and graphic designer <a href=\"https:\/\/meganrayle.com\/\" target=\"_blank\" rel=\"noopener\">Megan Rayle<\/a>\u2019s inspired layout, it\u2019s really easy to get excited about marketing brochures. Created for a nonprofit fundraiser, Rayle\u2019s accordion fold was part program, part promoter.<\/p> <p>&nbsp;<\/p> <p>\u201cI love how the Stepped Accordion stands out with its unique folds and the ability to highlight tabs,\u201d said Rayle. \u201cWe used it to create the menu, as well as highlight the nonprofit&#8217;s mission and impact. They looked fantastic on the tables.\u201d<\/p> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong><\/em> With matching envelopes and <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/variable-data-printing\">variable addressing<\/a> options, Stepped Accordions can be marketing mailers, too. See how: <a href=\"\/blog\/on-press\/stepped-accordion-fold-create-enviable-marketing-brochures\">Stepped Accordion Fold: Create Enviable Marketing Brochures<\/a><\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2021\/12\/small_posters.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=3e06e53c2876292934fa341df18f5e4d\" alt=\"Four small posters printed with custom fantasy artwork and female fantasy characters on each one.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">Small Posters: 100# Coated Gloss White Cover with Ultra Gloss UV Coating on front, 19 x 27&#8243;<\/p><\/figcaption><\/figure>  <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10\"> <h2>Posters: An Artistic Medium<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>When it comes to poster marketing, it\u2019s not all event promotion. For illustrator <a href=\"https:\/\/christian-angel.artstation.com\/\" target=\"_blank\" rel=\"noopener\">Christian Angel<\/a>, it\u2019s a way of life and a way of business. Inspired by characters from games and anime, as well as French painters, Angel\u2019s <a href=\"https:\/\/smartpress.com\/offering\/small-poster-printing\">Small Posters<\/a> reveal double-take detail and complex composition beneath an ultra gloss <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/uv-coating\">UV coating<\/a>.<\/p> <p>&nbsp;<\/p> <p>\u201cI sell these posters at anime and comic conventions and other various fantasy art trade shows,\u201d said Angel. And of poster printing with Smartpress? \u201cThe quality and packaging is always amazing. It&#8217;s such a blessing to be able to get such high-quality prints at an extremely fair price for my small business.\u201d<\/p> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong><\/em> Angel\u2019s trick to printing multiple custom posters with different artwork in the same order? One of our most convenient online printing services: <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/print-with-versions\">Versions<\/a>. Just choose the same size, stock and finish on each poster and you\u2019re good to go.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2021\/12\/circle_roll_label.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=dc59c73660dee2467af335d8790103c7\" alt=\"Two rolls of circular roll labels with El Moose in white letters and a moose design in red.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10\"> <h2>Labels: Your Branding Solution<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Pivoting your business model is essential to meeting your customers\u2019 needs, whether in a pandemic or not. Camila Aguirre, proprietor of <a href=\"https:\/\/elmoose.com\/\" target=\"_blank\" rel=\"noopener\">El Moose<\/a>, did that with one very important print project: <a href=\"https:\/\/smartpress.com\/shop\/labels-stickers\">custom labels<\/a> for online and to-go sales.<\/p> <p>&nbsp;<\/p> <p>Along with product designer Macarena Costa, Aguirre finished her <a href=\"https:\/\/smartpress.com\/offering\/circle-roll-labels\">Circle Roll Labels<\/a> with a professional gloss laminate before applying them to homemade salsa packaging.<\/p> <p>&nbsp;<\/p> <p>\u201cLike many restaurants during COVID, we were looking for ways to continue to serve our loyal customers and keep our staff safe,\u201d said Aguirre. El Moose\u2019s to-go pantry was one way for her to do that, along with Smartpress\u2019 \u201chigh-quality labels and responsive customer support.\u201d<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row end-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2021\/12\/gold_foil_business_card.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=f92e91cea1e656606b9592a9723e83f2\" alt=\"Custom gold foil business cards printed as baby shower invitations with Books for Little Miss Smith in the middle.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">Foil Business Card: 120# Coated Matte White Cover with Gold Foil, 3.5 x 2&#8243;<\/p><\/figcaption><\/figure>  <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10\"> <h2>Foil Business Cards:<br \/> Beyond the Norm<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Instead of leveraging <a href=\"https:\/\/smartpress.com\/shop\/business-card-printing\">Business Cards<\/a> for their most common use, graphic designer Lauralee V\u00e9gv\u00e1ri designed them as book request cards included in a friend\u2019s baby shower invitations. Similar to an RSVP, the cards asked guests to bring a book for the baby and stunned them with <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/custom-foil-printing\">foil printing<\/a> in glittering gold.<\/p> <p>&nbsp;<\/p> <p>\u201cStarting a book collection for this little girl was perfect and allowed everyone to write a note welcoming her to the world,\u201d said V\u00e9gv\u00e1ri. \u201cThey really added that touch of elegance for this event and set the right tone from the get-go.\u201d<\/p> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong><\/em> Business Cards make great package inserts for businesses, too. Learn more about adding that kind of professional touch (and other custom print ideas): <a href=\"\/blog\/features\/packaging-inserts-7-ideas-tips-to-increase-engagement\">Packaging Inserts: 7 Ideas (&amp; Tips) to Increase Engagement<\/a><\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2021\/12\/backlit_sign.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=365fcdba5dc9072e24cd9f4644199cd8\" alt=\"Two hands folding over the corner of a custom backlit sign printed with two silver rings for a jewelry store.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">Backlit Sign: Backlit Film, 39 x 39&#8243;<\/p><\/figcaption><\/figure>  <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10\"> <h2 id=\"backlit-signs:-modern-messaging\">Backlit Signs: Modern Messaging<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Looking for a way to illuminate your marketing signage in the new year? Look no further than <a href=\"https:\/\/smartpress.com\/offering\/backlit-signs\">Backlit Signs<\/a>. Skipping traditional posters and window decals, Rose Naves designed backlit lightbox displays for in-store marketing.<\/p> <p>&nbsp;<\/p> <p>Part of <a href=\"https:\/\/ajaffe.com\/\" target=\"_blank\" rel=\"noopener\">A.JAFFE<\/a>\u2019s creative and marketing team, Naves went with large imagery and simple copy to impart the jeweler\u2019s message. \u201cIt\u2019s the most effective way for brands to stand out beautifully indoors or outdoors,\u201d she said.<\/p> <p>&nbsp;<\/p> <p>As a premium online printer, we offer these custom signs in various sizes and even with an eco-friendly substrate option. Follow Naves\u2019 lead and design yours to brighten up any space or highlight any product.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2021\/12\/collated_printing.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=be11236e3b9d4c94d2682dadc83d700e\" alt=\"Two hands holding multiple fanned-out scripture cards designed with collated printing.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">Collated Printing: 80# Coated Matte White Cover, 4 x 6&#8243;<\/p><\/figcaption><\/figure>  <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10\"> <h2>Collated Printing: Dealing Inspiration<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><a href=\"https:\/\/smartpress.com\/offering\/collated-printing\">Collated Printing<\/a> projects come in all shapes and sizes, but one that blends the spiritual with the sweet? Leave it to Emily Saxe, founder and managing editor of <a href=\"https:\/\/everydayfaithco.com\/\" target=\"_blank\" rel=\"noopener\">To Unearth<\/a>. Along with Sheryl Aeschliman, founder, author and speaker at <a href=\"https:\/\/www.simplyscripture.org\/\" target=\"_blank\" rel=\"noopener\">Simply Scripture<\/a>, Saxe designed devotional cards for women with Bible verses paired with deliciously detailed fruit imagery.<\/p> <p>&nbsp;<\/p> <p>\u201cThese cards really encourage women to engage more with our resources,\u201d said Saxe. \u201cOur customers love placing them in their Bibles, posting them on fridges or sticking them to mirrors. [With Smartpress,] our products always turn out looking professional for a price we can afford as small business owners.\u201d<\/p> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong><\/em> Need packaging for your scripture cards or custom playing cards? Try <a href=\"https:\/\/smartpress.com\/shop\/custom-boxes#cp=1&amp;cph=624\">Tuck Boxes<\/a>. Design yours for online printing in three different sizes and add branding for a complete look.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2021\/12\/large_format_die_cut_magnet.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=dce09a8cc2b921ad903d1cc2bb8f7c23\" alt=\"Two custom die-cut magnets overlapping each other, with on showing the front and one showing the back.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">Die Cut Magnet: .020 mil &#8211; White, Complex Cut, 18 x 17&#8243;<\/p><\/figcaption><\/figure>  <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10\"> <h2>Magnets: Success Takes Shape<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>For marketing that sticks, it\u2019s got to be <a href=\"https:\/\/smartpress.com\/offering\/die-cut-magnets\">Die-Cut Magnets<\/a>. With simple and complex <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/digital-die-cutting\">die cutting<\/a>, these custom magnets can truly come in any shape and size to promote any product or business. Take Jerry Beck\u2019s magnets, for example. As the owner of <a href=\"https:\/\/www.becksicecream.com\/\" target=\"_blank\" rel=\"noopener\">Beck\u2019s Ice Cream<\/a>, Beck knows the importance of relevant advertising and that\u2019s reflected in the shape he chose.<\/p> <p>&nbsp;<\/p> <p>\u201cWe use these magnets to stick on our ice cream freezers and counter displays,\u201d he said. \u201cThis was our first project with Smartpress and we are extremely satisfied with the final result. The magnets came quickly, the colors were beautifully printed and everyone is happy!\u201d<\/p> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong><\/em> Want to take your business\u2019 branding on the go? Check out our custom <a href=\"https:\/\/smartpress.com\/offering\/car-magnet\">Car Magnets<\/a> for your company vehicle.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10\"> <p><strong>FEATURED DESIGNS<\/strong><\/p> <p>Saddle Stitch Calendar Design by Chicken Daddies<br \/> Stepped Accordion Design by Megan Rayle<br \/> Small Posters Design by Christian Angel<br \/> Circle Roll Label Created for Re-Branding of El Moose by Macarena Acosta 2021<br \/> Gold Foil Business Card Designed by Lauralee V\u00e9gv\u00e1ri<br \/> Backlit Sign Design by \u00a9A.JAFFE<br \/> Collated Printing Design by Sheryl Aeschliman, simplyscripture.org &amp; facebook.com\/MySimplyScripture | Emily Saxe, tounearth.com and facebook.com\/tounearth<br \/> Die-Cut Magnet Design by Malynda Resh<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--><!--\/the_content-->","protected":false},"excerpt":{"rendered":"We\u2019re celebrating our customers with a look back at some of our favorite and most creative print projects from the past year. They took marketing must-haves and stationery staples and gave them unique and refreshing twists you\u2019ve just got to try. As you look ahead to a new year, let these custom print ideas become part of your new business strategy.","protected":false},"author":8,"featured_media":4495,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","footnotes":""},"categories":[8],"tags":[],"class_list":["post-4482","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-features"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Extraordinary Print 2021: Marketing Strategy Ideas - Pt. 1<\/title>\n<meta name=\"description\" content=\"We look back at some of our favorite custom print projects from 2021. 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