{"id":3061,"date":"2020-11-30T09:22:05","date_gmt":"2020-11-30T14:22:05","guid":{"rendered":"https:\/\/smartpress.com\/blog\/?p=3061"},"modified":"2025-08-21T10:59:31","modified_gmt":"2025-08-21T15:59:31","slug":"custom-branding-print-labels-stickers-decals-for-products-packaging","status":"publish","type":"post","link":"https:\/\/smartpress.com\/blog\/on-press\/custom-branding-print-labels-stickers-decals-for-products-packaging","title":{"rendered":"Custom Branding: Print Labels, Stickers &#038; Decals for Products &#038; Packaging"},"content":{"rendered":"<!--the_content--><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p>When it comes to marketing and custom branding, it\u2019s all about getting your message to stick. And whether that message communicates your entrepreneurial vision or a strategic sell, our custom <a href=\"https:\/\/smartpress.com\/shop\/labels-stickers\">Labels, Decals and Stickers<\/a> adhere to any advertising strategy. Print your own for product packaging, seals for envelopes or personalized gifts and ensure your branding doesn\u2019t budge.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <\/span><\/p> <h2>Key Takeaways<\/h2> <ul> <li><span data-sheets-root=\"1\"><a href=\"#labels-for-products\">Custom labels offer marketing versatility for product packaging, promotions and personalized gifts.<\/a> They effectively communicate product information and aesthetics.<\/span><\/li> <li><span data-sheets-root=\"1\"><a href=\"#stickers-for-branding-&amp;-crafting\">Custom stickers are perfect for branding, with high-quality materials, color consistency and tailored design options<\/a> like shape, size, finish and adhesive type. These features ensure the branding aligns with the product\u2019s image and customer expectations.<\/span><\/li> <li><span data-sheets-root=\"1\"><a href=\"#decals-for-marketing-collateral\">Decals help enhance the customer experience with personalizing options<\/a> that connect with them. These decals are ideal for parking permits and product promotion and can be memorable marketing assets. <\/span><\/li> <\/ul> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/label_coffee_beans_stoble.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=21b6b277f97a7fe2cbbcefe023e5c923\" alt=\"Bags of coffee beans with custom product labels on them printed with Double Origin Dark and stoble in black text.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">White Polypropylene &#8211; Permanent, 3\/8&#8243; Rounded Corners, 3 x 3&#8243;<\/p><\/figcaption><\/figure>  <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"labels-for-products\">Print Product Labels With Custom Branding<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>No matter how far we venture down the digital road, there\u2019s still no replacement for an actual label on your actual product. And with the option to design yours in any shape and size, as well as choose between sheets or rolls, our label printing suits your specific project needs. For Matt Johnston, founder of <a href=\"https:\/\/stoblecoffee.com\" target=\"_blank\" rel=\"noopener noreferrer\">Stoble Coffee<\/a>, that project was product labels that engage and educate.<\/p> <p>&nbsp;<\/p> <p>\u201cWe use the labels to help give customers information on our specific coffee, so people can learn about the origin and the flavor notes,\u201d Johnston said. \u201cFor some customers, it&#8217;s really important to know where their coffee comes from, so these labels are an important part of our packaging.\u201d<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/label_candle_jazz_in.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=5c137db66773ccf0695a7cc6f1be42f5\" alt=\"A stack of product labels with a clear belly band in front of a candle with the same label on the jar.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.75%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">Crack &#8216;n&#8217; Peel &#8211; 60# Matte White, 6 x 2.75&#8243;, Belly Band shown<\/p><\/figcaption><\/figure><\/div>  <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/packaging_apothecary_chocolate_bar.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=f81820043a327a71b2744441bae61990\" alt=\"Packaging labels laid out in rows with a black design and printed with Apothecary Chocolates in white text.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignright\"><p class=\"wp-caption-text\">Crack &#8216;n&#8217; Peel Label &#8211; 60# Matte White, 3 x 6, Kiss Cut Single<\/p><\/figcaption><\/figure><\/div>  <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/packaging_label.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=95d28ac99088ed55f2633cdc511b4181\" alt=\"A custom packaging sticker printed with Natural wood made to last above product details and a barcode.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">White Polypropylene &#8211; Permanent, 4&#215;6&#8243;<\/p><\/figcaption><\/figure>  <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Ideal for everything from wine and beer bottles, to handmade soaps and candles, to baking mixes and jams in mason jars, to name tags, return addresses and product disclaimers, labels do wonders for your workflow. And if you\u2019re Ben Roberts, U.S. Marketing Director for <a href=\"https:\/\/us.kebony.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Kebony North America<\/a>, they drive sales, too.<\/p> <p>&nbsp;<\/p> <p>\u201cLabels go on the back of our samples, which we ship all over the country,\u201d Roberts said. Samples of Kebony\u2019s sustainable wood being \u201ca huge part of reaching new architects and builders,\u201d Roberts knew the labels had to represent their values.<\/p> <p>&nbsp;<\/p> <p>\u201cIt&#8217;s very important that the quality of the label matches the quality of the product. Our labels enhance the sample experience instead of being a distraction,\u201d he said.<\/p> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong><\/em> Dive even deeper into printing product labels here: <a href=\"\/blog\/features\/leave-your-mark-how-to-print-labels-for-products-and-packaging\">Leave Your Mark: How to Print Labels for Products &amp; Packaging<\/a>.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-right-sm raisedLeft\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/saint_minneapolis_circle_labels.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=c500275eab2b69e2bc9d9ca99b1ae696\" alt=\"A sheet of custom stickers printed with Saint Minneapolis Clothing Co. in white with a hand peeling one off.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">White Polypropylene &#8211; Permanent, 2 x 2&#8243;, Kiss Cut Sheet<\/p><\/figcaption><\/figure><\/div>  <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/san_diego_square_labels_sheet.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=6c96f215001b8b2a0cc13fd28535bddc\" alt=\"A sheet of custom stickers printed with &quot;Kubecon 2019&quot; and &quot;San Diego&quot; in black and white text.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignright\"><p class=\"wp-caption-text\">Crack &#8216;n&#8217; Peel &#8211; 60# Matte White, 2.5 x 2.5&#8243;, Kiss Cut Sheet<\/p><\/figcaption><\/figure><\/div>  <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"stickers-for-branding-&amp;-crafting\">Do Practical Printing With Custom Stickers<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Just as Roberts uses labels as part of Kebony\u2019s bigger branding picture, so too can you with custom stickers. Not just for special events, product promotions and giveaways, personalized stickers are practical essentials for service contact information, safety notices and envelope seals, too.<\/p> <p>&nbsp;<\/p> <p>As part of Smartpress\u2019 online printing services, you can print your own stickers with removable or permanent polypropylene stocks that adhere to glass, plastic, stainless steel and more. Or take Director of Art and Marketing at <a href=\"https:\/\/mojotone.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Mojotone<\/a> Andrew Kane Harris\u2019 route and choose our Crack \u2018n\u2019 Peel stock with its matte finish.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/gold_foil_square_print_american_vintage.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=60f760082bf15fc3bf2d91db5563df2a\" alt=\"A custom sticker printed with a red and gold design and Mojo Tone Loudspeakers at the top.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">Crack &#8216;n&#8217; Peel &#8211; 60# Matte White, 6.5 x 7&#8243;<\/p><\/figcaption><\/figure><\/div>  <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/mojo_tone_print_gold.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=0b5d0f4a767c0a9fbd2c744804225ad6\" alt=\"A custom packaging label with a red and gold design and the white backing peeling off.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>\u201cThese things stocked on our shelf look amazing,\u201d said Harris. \u201cThe matte finish is always both literally and figuratively the perfect finishing touch to give it a professional appearance.\u201d<\/p> <p>&nbsp;<\/p> <p>Also available on labels like Harris\u2019, Crack \u2018n\u2019 Peel features a split-back liner that makes removal simple. \u201cThe staff appreciates the crack and peel backing since all of the labels are applied by hand,\u201d said Harris.<\/p> <p>&nbsp;<\/p> <p>Great for branding and business collateral, <a href=\"https:\/\/smartpress.com\/support\/product-resources\/sticker-printing\">sticker printing<\/a>, of course, can be used for fun personal projects, too, from holiday gift tags to personalized scrapbooking and crafting supplies.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/circle_label_sheet_school_spirit_night.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=478ab2eec5be51b28b81908ae397fe8e\" alt=\"A sheet of six custom branded stickers with a round shape and printed with Spirit Night Tonight in white.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">White Polypropylene &#8211; Permanent, 2.3 MIL, 3 x 3&#8243;, Kiss Cut Sheet<\/p><\/figcaption><\/figure><\/div>  <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/label_hand_and_foot_balm.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=0854e48f3275f55312715f4be5c9c78c\" alt=\"A jar with a custom product label printed with Hand and Foot Balm in black text sitting on a sheet of more labels.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignright\"><p class=\"wp-caption-text\">Crack &#8216;n&#8217; Peel &#8211; 60# Matte White, 8 x 1&#8243;, Kiss Cut Sheet<\/p><\/figcaption><\/figure><\/div>  <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"decals-for-marketing-collateral\">Design Decals for<br \/> Marketing Collateral<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>While labels and stickers provide promotion in the hands of your customers, custom decals send a marketing message on the go. Whether you\u2019re creating business decals for your car or retail hour decals for your storefront, Smartpress is the online printer that ensures your communication is clear.<\/p> <p>&nbsp;<\/p> <p>And just like labels and stickers, decal printing is totally customizable with <a href=\"https:\/\/smartpress.com\/support\/color-ink\/black-vs-full-color-printing\">full-color<\/a>, black or unique <a href=\"https:\/\/smartpress.com\/support\/color-ink\/white-ink-printing\">white ink printing<\/a>, so you can tailor your design to your needs. <a href=\"https:\/\/smartpress.com\/support\/color-ink\/color-space\">Color<\/a> played an important role for Harris, as he envisioned a \u201cvintage Americana look,\u201d while Maritza Cruz of <a href=\"https:\/\/mariposaessence.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Mariposa Essence<\/a> went for a distinct black-only design for her product labels.<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>With botanical illustrations by Yevheniia, Cruz \u201cwanted to create a cohesive, vintage, black and white packaging design for our hand and foot balm collection that fits our brand,\u201d she said. \u201cCustomers find the final product aesthetically appealing, of high quality and love to display the product in their spaces.\u201d<\/p> <p>&nbsp;<\/p> <p>Roberts, too, needed the right color to shed light on his campaign. \u201c[Smartpress\u2019] color consistency is very impressive,\u201d he said. \u201cI&#8217;ve used printers in the past, and each print run [had] a variation in color shades.\u201d<\/p> <p>&nbsp;<\/p> <p>Ideal for bright parking permits, engaging political promotion and memorable advertising, decals do more than decorate.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<div id=\"metaslider-id-3073\" style=\"width: 100%;\" class=\"ml-slider-3-62-0 metaslider metaslider-flex metaslider-3073 ml-slider ml-slider-lightbox-1-12-0 ari-fancy-lightbox-1-3-8 ms-theme-default nav-hidden\" role=\"region\" aria-roledescription=\"Slideshow\" aria-label=\"Labels Decals Stickers\">\n    <div id=\"metaslider_container_3073\">\n        <div id=\"metaslider_3073\">\n            <ul aria-live=\"polite\" class=\"slides\">\n                <li style=\"display: none; width: 100%;\" class=\"slide-3086 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-3086\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/0030-2019-10-SP-Saint-Minneapolis.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=2c8e1a7bea119cd7da20f9bfbd839a25\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/0030-2019-10-SP-Saint-Minneapolis.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=7fba5179cd718329e6a8a8ab0c10b331\"   alt=\"A custom die-cut sticker printed with Saint Minneapolis in black held between two fingers.\" class=\"slider-3073 slide-3086\" title=\"White Polypropylene - Permanent, 2.5 x 2.33, Die Cut Single\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-3095 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-3095\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/IMG_0006v2.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=c4614ae3087d171e36a72bfc0c062809\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/IMG_0006v2.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=d11784778d2c034c7d98c68fd8862f68\"   alt=\"Custom rolls labels printed with branding for City Tours, Shabooms, Katie&#039;s Cupcakes and Pie in the Sky.\" class=\"slider-3073 slide-3095\" title=\"Roll Labels\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-3083 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-3083\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/IMG_0084.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=97b6908b09232d6c42ec1af082cab01d\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/IMG_0084.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=7c4029a1e9c3c021ec4e167111310c98\"   alt=\"A stack of round stickers custom printed with an orange background, cowboy boot and Farewell Milwaukee in yellow.\" class=\"slider-3073 slide-3083\" title=\"White Polypropylene - Removable, 3.5 x 3.5&quot;, Die Cut Single with Shrink Wrapping\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-3080 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-3080\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/0005_2017-12-SP-Visit-Lake-Street-High-Res.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=42f765a9b77fc74294feaac5192768b5\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/0005_2017-12-SP-Visit-Lake-Street-High-Res.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=9e0ffa715b3a89397556134d0cdf0980\"   alt=\"Two hands peeling a custom decal off its backing, printed with Visit Lake Street in blue, yellow and green.\" class=\"slider-3073 slide-3080\" title=\"White Polypropylene - Permanent, 3.75 x 2.5, Die Cut Single\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-3088 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-3088\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/label-sheet-popcorn_hero.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=227262a8743085da580dee5cd6b1cbdc\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/label-sheet-popcorn_hero.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=2860f1411f476be2c8b0992b83c925f4\"   alt=\"A sheet of custom labels printed in red, blue, pink and yellow and Scott&#039;s Orchard at the top.\" class=\"slider-3073 slide-3088\" title=\"Crack &#039;n&#039; Peel - 60# Matte White, 13.25 x 7.75, Shown both as a Combo Sheet and a regular Label\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-3081 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-3081\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/0007-2018-03-SP-KD-Mole-Label-High-Res.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=5406e4ce2bb74eac42f5fcebd768aeed\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/0007-2018-03-SP-KD-Mole-Label-High-Res.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=6fc764411619a03d4b975e31f741f182\"   alt=\"Two hands peeling a product label off its backing, printed with Mole and graphics of vegetables in the middle.\" class=\"slider-3073 slide-3081\" title=\"White Polypropylene - Removable, 9 x 3&quot;\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-3092 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-3092\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/IMG_0348.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=0cab51e78479923a5a33a56b107863de\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/11\/IMG_0348.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=1a61858a93441ca4c27684a74cb2f2eb\"   alt=\"A variety of custom printed labels and stickers in various shapes for candles, coffee and chocolate.\" class=\"slider-3073 slide-3092\" title=\"IMG_0348\" data-recalc-dims=\"1\" \/><\/a><\/li>\n            <\/ul>\n        <\/div>\n        \n    <\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs blockOffset-top-sm allowclickthru\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2>Design Tips<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <ul> <li>Design your labels, stickers and decals with <a href=\"https:\/\/smartpress.com\/pages\/digital-laser-cutting\">digital laser cutting<\/a> to create custom shapes like business logos.<\/li> <li>Choose between a roll of labels or sheets of them. They\u2019re the same great quality with endless uses. You just get to decide on the \u201cstorage and application\u201d method!<\/li> <li>Add finishing options like numbering for inventory barcodes, rounded corners for a softer look and <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/shrink-wrapping\">shrink wrapping<\/a> to keep your labels, stickers and decals stored safely until you need to use them.<\/li> <li>Choose between gloss and matte laminate for a protective layer that adds longevity and durability.<\/li> <\/ul> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><strong>FEATURED DESIGNS<br \/> <\/strong>Stoble Label Design by Matt Johnston, Stoble Coffee<br \/> Jazz in the streets Label Design by <a href=\"https:\/\/shopdodeline.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Sarah Reed, Dodeline Design<\/a><br \/> Apothecary Chocolate Label Designs by Jason Hendricks<br \/> Kebony Label Design by Kristian Alveo for Kebony North America<br \/> Saint Minneapolis Stickers Designs by Derek Bolden | Owner | <a href=\"https:\/\/www.instagram.com\/saintminneapolis\/\" target=\"_blank\" rel=\"noopener noreferrer\">Saint Minneapolis<\/a><br \/> KubeCon Sticker Design by Tyk.io<br \/> AV10C Speaker Box Sticker Design by Andrew Kane Harris for Mojotone<br \/> Spirit Night Decal Design by MVO Marketing<br \/> Mariposa Essesence Label Art Direction and Design by Maritza Cruz<br \/> Farewell Milwaukee Sticker Design by Aaron Markson<br \/> Lake Street Sticker Design by <a href=\"https:\/\/www.visitlakestreet.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Visit Lake Street<\/a> \/ Ricardo Levins Morales<br \/> Popcorn Label Design by Rachel Schoenholz for Scott&#8217;s Orchard<br \/> Mole Sticker Design by <a href=\"https:\/\/www.jinjichocolate.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Jinji Fraser<\/a><\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--><!--\/the_content-->","protected":false},"excerpt":{"rendered":"When it comes to marketing, it\u2019s all about getting your message to stick. And whether that message communicates your entrepreneurial vision or a strategic sell, our custom Labels, Decals and Stickers adhere to any advertising strategy. Print your own for product packaging, seals for envelopes or personalized gifts and ensure your branding doesn\u2019t budge.","protected":false},"author":8,"featured_media":3089,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-3061","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-on-press"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Custom Branding: Print Labels, Stickers &amp; Decals for Packaging<\/title>\n<meta name=\"description\" content=\"With custom branding, your message needs to stick. 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Print your own product labels, envelope seals or gifts for branding that doesn\u2019t budge.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/smartpress.com\/blog\/on-press\/custom-branding-print-labels-stickers-decals-for-products-packaging\" \/>\n<meta property=\"og:site_name\" content=\"Smartpress Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/smartpressprinting\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-30T14:22:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-21T15:59:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blogprodproxy.wpengine.com\/wp-content\/uploads\/2020\/11\/LDShero2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Amy Breitag\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@smartpress\" \/>\n<meta name=\"twitter:site\" content=\"@smartpress\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amy Breitag\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/custom-branding-print-labels-stickers-decals-for-products-packaging#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/custom-branding-print-labels-stickers-decals-for-products-packaging\"},\"author\":{\"name\":\"Amy Breitag\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#\\\/schema\\\/person\\\/898d5ab04badf18cc90b84611079ff01\"},\"headline\":\"Custom Branding: Print Labels, Stickers &#038; Decals for Products &#038; Packaging\",\"datePublished\":\"2020-11-30T14:22:05+00:00\",\"dateModified\":\"2025-08-21T15:59:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/custom-branding-print-labels-stickers-decals-for-products-packaging\"},\"wordCount\":1343,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/custom-branding-print-labels-stickers-decals-for-products-packaging#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/smartpressblog.imgix.net\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/LDShero2.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=6b442c3570ee40d32231551854a345e7\",\"articleSection\":[\"On Press\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/custom-branding-print-labels-stickers-decals-for-products-packaging#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/custom-branding-print-labels-stickers-decals-for-products-packaging\",\"url\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/custom-branding-print-labels-stickers-decals-for-products-packaging\",\"name\":\"Custom Branding: Print Labels, Stickers & Decals for Packaging\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/custom-branding-print-labels-stickers-decals-for-products-packaging#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/custom-branding-print-labels-stickers-decals-for-products-packaging#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/smartpressblog.imgix.net\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/LDShero2.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=6b442c3570ee40d32231551854a345e7\",\"datePublished\":\"2020-11-30T14:22:05+00:00\",\"dateModified\":\"2025-08-21T15:59:31+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#\\\/schema\\\/person\\\/898d5ab04badf18cc90b84611079ff01\"},\"description\":\"With custom branding, your message needs to stick. 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