{"id":2336,"date":"2020-05-19T09:21:35","date_gmt":"2020-05-19T14:21:35","guid":{"rendered":"https:\/\/smartpress.com\/blog\/?p=2336"},"modified":"2025-08-21T11:05:06","modified_gmt":"2025-08-21T16:05:06","slug":"focal-point-turning-booklets-into-photography-portfolios","status":"publish","type":"post","link":"https:\/\/smartpress.com\/blog\/printspiration\/focal-point-turning-booklets-into-photography-portfolios","title":{"rendered":"Focal Point: Turning Booklets into Photography Portfolios"},"content":{"rendered":"<!--the_content--><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p>Realizing your full visual expression deserves a presentation worthy of the subject. Whether your photography focuses on products, places or people, a customized booklet displays all of it with a professional look and a personal feel. Custom booklet printing makes it possible to create photography portfolios that show your skills and share your story, while growing your business and building client connections.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <\/span><\/p> <h2>Key Takeaways<\/h2> <ul> <li><span data-sheets-root=\"1\"><a href=\"#medium-of-choice\">Photographers use perfect bound and saddle stitch booklets<\/a>xf to present their work in polished, tactile formats that resonate with clients, transforming images into lasting impressions and professional narratives.<\/span><\/li> <li><span data-sheets-root=\"1\">From Soft Touch laminate to polished UV coatings, <a href=\"#tailoring-tools\">Smartpress offers the flexibility and quality needed to match the artistic intent of each portfolio,<\/a> ensuring the final product is as expressive as the photography itself.<\/span><\/li> <li><span data-sheets-root=\"1\">Booklets double as powerful marketing tools, especially when s<a href=\"#candid-connections\">ent to targeted audiences with a direct mail campaign.<\/a> These photo portfolios create a memorable, tangible alternative to digital content, building brand presence and opening doors to new opportunities.<\/span><\/li> <\/ul> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/perfect_bound_booklet_roy_son_detail.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=2ef3b5223285c7c7f064db7f8d2b5317\" alt=\"A photography portfolio with a perfect binding open to an image of a woman smiling in a car.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">100# Coated Matte White Cover, 100# Coated Matte White Text Interior, Soft Touch Coating on Cover, 8 x8&#8243; with Perfect Bound Binding<\/p><\/figcaption><\/figure><\/div>  <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/black_and_white_photography_booklet.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=b0ac2293b3034127af8dbe0a8e6f02f4\" alt=\"A hand turning the page of a custom portfolio booklet printed with black and white imagery.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">\u00a9Roy Son<\/p><\/figcaption><\/figure><\/div>  <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <h2 id=\"medium-of-choice\">The Medium of Choice for Booklet Printing<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>Printing your own booklets lets you showcase your work with design options that best suit your aesthetic. With a wider expanse than brochures and <a href=\"https:\/\/smartpress.com\/support\/product-resources\/how-to-choose-the-right-book-binding\">binding options<\/a>, booklets put the composition completely in your hands. From <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\/small-format-paper-stocks\">cover and text paper stock<\/a> to size and finish, <a href=\"https:\/\/smartpress.com\/offering\/perfect-bound-book\">Perfect Bound<\/a> and <a href=\"https:\/\/smartpress.com\/offering\/saddle-stitch-booklet-printing\">Saddle Stitch Booklets<\/a> bring your images into sharp focus.<\/p> <p>&nbsp;<\/p> <p>It\u2019s for this very reason Roy Son, owner and photographer of <a href=\"https:\/\/www.roysonphoto.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Roy Son Photography<\/a>, chose a Perfect Bound Booklet to send to advertising agencies and publications. \u201c[I wanted] to share the past year&#8217;s work but also put an effort into presenting the work in an approachable yet beautifully-made book,\u201d he said.<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>Finding that balance can be a challenge, but it\u2019s one you can accept undaunted with design features that fit your needs. Online printing with Smartpress gives you quality print with a wide assortment of stocks like <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\/coated-paper-stocks-vs-uncoated-paper-stocks\">coated and uncoated<\/a>, felt weave, linen, even 100% <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\/recycled-paper-stocks\">recycled<\/a>. Not to mention gloss, matte and smooth options that give you a ton of flexibility. The result? A finished product with no retouching needed.<\/p> <p>&nbsp;<\/p> <p>Along with designer Mandy Ebert, Son\u2019s seen just how important those details are. \u201cI get so much feedback about the quality of the cover and the pages and how [my booklet] makes for a beautiful addition to peoples&#8217; photo book collections,\u201d he said.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-right-sm raisedLeft\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/photography_booklets_group.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=1b61e1e9a37c947dff869b8ba8f69e38\" alt=\"Custom photography booklets laid out in three rows with various images of people.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">\u00a9STEVE WEST PHOTO<\/p><\/figcaption><\/figure><\/div>  <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/saddle_stitch_booklet_black_and_white.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=b7c2cd22bcd9d4857df3a46d9caf5167\" alt=\"A custom photography book with a black and white image on the front of a person with a mohawk and glasses.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">100# Text Coated Matte White Throughout, 6 x 9&#8243; with Saddle Stitch Binding<\/p><\/figcaption><\/figure><\/div>  <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <h2 id=\"tailoring-tools\">Online Printing Services &amp; Tools to Tailor<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>For his project, Steve West, owner and designer of <a href=\"https:\/\/stevewestphoto.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Steve West Photo<\/a>, knew a saddle stitched book was the way to promote his work. \u201cIt feels like an old school zine from when I was in school in the mid-90s,\u201d he said. \u201cWhat I\u2019ve found is people love to look at pictures in print instead of swiping on a phone or tablet.\u201d<\/p> <p>&nbsp;<\/p> <p>To get that \u201cold school\u201d feel like West, or whatever feel you like, Smartpress booklets offer <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/uv-coating\">UV coatings<\/a> and <a href=\"https:\/\/smartpress.com\/support\/specialty-features\/soft-touch-laminate\">Soft Touch laminate<\/a> for the cover. With ultra gloss UV, your photos get exceptional depth and maximum color saturation, while our flat matte coating lends a rich, finished appearance to the paper without a glossy shine.<\/p> <p>&nbsp;<\/p> <p>And Soft Touch creates a matte appearance with an unmistakable suede-like feel. Each coating adds a protective layer to your photography portfolios, preserving the quality of your photos and providing a premium finish.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row end-xs\"> <div class=\"col-xs-12 col-sm-10\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/saddle_stitch_booklet_group_deer_and_beer.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=b8d4b8b2429cd98fe337349a89f27f50\" alt=\"Four photography booklets printed with a saddle stitch binding standing in a row.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row end-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Perhaps the customization that deserves the most exposure is size. Both Perfect Bound and Saddle Stitch Booklets offer standard sizes for convenience and custom ones so you can get creative (since your photography isn\u2019t one-size-fits-all.)<\/p> <p>&nbsp;<\/p> <p>A taller book is great for portraits, while lifestyle, environmental and travel photography lends itself to a wider template to better depict landscapes and suit your orientation. (<em><strong>Hint:<\/strong><\/em> Saddle Stitch Booklets work well with landscape photography because they open flat, ensuring <a href=\"https:\/\/smartpress.com\/support\/printing-basics\/how-to-print-with-crossover\">image crossover<\/a> is uninterrupted.)<\/p> <p>&nbsp;<\/p> <p>The number of pages in your book is an important factor, too &#8211; Perfect Bound Booklets work especially well for higher page counts and can be up to 2\u201d thick. Perfect for that coffee table.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-right-sm raisedLeft\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/open_booklet_photography_litte_girl.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=ad887034560d80019f2fb9f989b240e3\" alt=\"A photography portfolio laying open to images of a girl in a car, people laying on a bed and a man laying on the floor.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">\u00a9Roy Son<\/p><\/figcaption><\/figure><\/div>  <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/perfect_bound_booklet_photography_detail.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=d9e7fe8cb6f92461b18691c06a123e93\" alt=\"A custom photography portfolio laying open to a person laying over another person's lap with an orange background.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">\u00a9Steve Weset Photo<\/p><\/figcaption><\/figure><\/div>  <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <h2>Focus on the Image &#8211; It&#8217;s Everything<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>But all these online printing services wouldn\u2019t matter if the <a href=\"https:\/\/smartpress.com\/support\/color-ink\/color-space\">color<\/a> of your images isn\u2019t stunning. Whether you\u2019re turning a picture-taking hobby into a side hustle or running a professional studio, your photos need to be worth a thousand words and then some. Color is key.<\/p> <p>&nbsp;<\/p> <p>For Son, where his images landed on the shade spectrum was crucial. \u201cI get lots of feedback about the quality of the images in the book &#8211; something that was of utmost importance for me,\u201d he said. \u201cThe images on print look beautiful, with colors that are true and quality that can be noticed.\u201d<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>Our presses ensure your work speaks volumes with a wider gamut of colors than other online printers. This top-of-the-line technological capability provides you with high-quality print and <a href=\"https:\/\/smartpress.com\/support\/color-ink\/black-vs-full-color-printing\">fuller color<\/a> than a typical digital press. It retains the detail and subtle variations in your shadows and highlights, so your exposure is depicted as intended in your shot.<\/p> <p>&nbsp;<\/p> <p>In other words, we create photo finishes for all your photo ops. Take it from West, with his most recent piece: \u201cMy work has always been on the darker side, as far as lighting, but I\u2019ve been getting more vibrant and this booklet really shows it,\u201d he said. \u201cI love how the colors pop, as well as how smooth the color gradients came out.\u201d<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"> <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-right-sm raisedLeft\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/saddle_stitch_booklet_deer_and_beer.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=e72fc546cc2de0896461a916eea36e94\" alt=\"A photography portfolio with a saddle stitch binding laying open with a red cover and deer and beer on the front.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/photography_booklet_skateboarding_open.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=15002cbbbe6062ac0a9c5ad13f977e22\" alt=\"A photography booklet standing open with skateboarding images inside.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">120# Coated Matte White Cover, 100# Cover Interior pages, soft touch coating on cover, 8 x 8&#8243; saddle stitch with square back binding<\/p><\/figcaption><\/figure><\/div>  <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <h2 id=\"candid-connections\">Make Candid Connections With Saddle Stitching<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>When designed well, photography portfolios can act as coffee table books, gifts for friends and family, employment applications, and most of all, marketing tools. Whether you\u2019re promoting yourself or your business, prospective clients need to see your work first-hand. Getting creative with the presentation and the delivery can mean the difference between \u201cThanks, we\u2019ll consider it\u201d and \u201cLet\u2019s set up a meeting.\u201d<\/p> <p>&nbsp;<\/p> <p>Advertising director and photographer <a href=\"https:\/\/www.willstrawser.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Will Strawser<\/a> brings his square back Saddle Stitch Booklets designed by Alex Szpakowski with him. \u201cWhen I go to meetings and portfolio reviews with new and potential clients, I usually also bring a few of these booklets with me to leave behind for them,\u201d he said. \u201cThey are certainly more memorable than a standard business card, and because of that, I would say that it probably has led to more business growth.\u201d<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>West also flips the script on networking by pairing his booklets with business cards for potential clients. \u201cI keep a few in my backpack in an envelope with a business card to give to people when I meet them,\u201d he said. \u201cI love that I can share my photography in a unique way and like to think it\u2019ll get more attention than a business card alone.\u201d<\/p> <p>&nbsp;<\/p> <p>Ideally suited for shorter formats, Saddle Stitch Booklets even offer a metallic stock option for a truly unforgettable finish that leaves that critical lasting impression. Along with Perfect Bound Booklets, they can be shrink-wrapped for individual retail sale or gifting. With marketing services like that, Smartpress helps you see the big picture.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/saddle_stitch_booklet_direct_mail_i_tell_stores.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=aa24a43972f0d7da8624504bf810e7ca\" alt=\"A stack of direct mail booklets with a saddle stitch binding and a black and white design.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <h2>A Direct Shot at Direct Mail<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p>An essential element of that big picture? Direct Mail. If you\u2019d rather send your work to potential customers than carry it, our Direct Mail services do it quickly and easily. Not only can Smartpress address and send your Saddle Stitch Booklets to your existing client list, we can even pull a list and send your booklets to potential new clients in your area or industry.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"> <p><div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-right-sm raisedLeft\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/stories_rule_the_world_prints_detail.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=43f16b8e1a7970437091d4b527c95679\" alt=\"Two direct mail booklets with a black and white design and Those Who Tell Stories underlined on the front.\"   data-recalc-dims=\"1\" \/><\/div><\/p> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/booklet_barber_detail.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=115523a2793386be6662c06754002ac6\" alt=\"A marketing portfolio with images of a man standing in a barbershop and a sidewalk sign with Organic haircuts.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">80# Uncoated Smooth White throughout, 8.5 x 11&#8243; with saddle stitch binding and direct mail services<\/p><\/figcaption><\/figure><\/div>  <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Adam Ryan Morris, photographer and owner of <a href=\"https:\/\/adamryanmorris.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Morris Creative LLC<\/a>, knows the value of a Direct Mail campaign. <a href=\"https:\/\/dribbble.com\/jen_kuhn\" target=\"_blank\" rel=\"noopener noreferrer\">Jen Kuhn<\/a> designed a booklet for him \u201cto share with existing and prospective clients some of my favorite work from the previous six months.\u201d<\/p> <p>&nbsp;<\/p> <p>\u201cWhen I&#8217;m sending out a marketing mailer, I love to write personalized messages to the clients I&#8217;ve worked with &#8211; or want to work with,\u201d he said. \u201cBut sometimes it&#8217;s all about the work. And in those cases, Smartpress&#8217; Direct Mail services are always such an asset.\u201d<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<div id=\"metaslider-id-2288\" style=\"width: 100%;\" class=\"ml-slider-3-62-0 metaslider metaslider-flex metaslider-2288 ml-slider ml-slider-lightbox-1-12-0 ari-fancy-lightbox-1-3-8 ms-theme-default nav-hidden\" role=\"region\" aria-roledescription=\"Slideshow\" aria-label=\"Portfolio Slider\">\n    <div id=\"metaslider_container_2288\">\n        <div id=\"metaslider_2288\">\n            <ul aria-live=\"polite\" class=\"slides\">\n                <li style=\"display: none; width: 100%;\" class=\"slide-2361 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2361\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0114.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=5c9b1ee6576ffabbacc48c3555e9f13e\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0114.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=98d086a29a8380aedde37907e7044a82\"   alt=\"A stack of fanned-out photography booklets printed with a black cover and Those Who Tell Stories Rule the World in white.\" class=\"slider-2288 slide-2361\" title=\"\u00a9Adam Ryan Morris\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2362 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2362\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0151.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=8a6d7636feb66b129eeae0069149be66\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0151.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=57683df0d4fe3dccdcac14f8683209a3\"   alt=\"A photography portfolio laying open to various farming images and printed with Heartland Romance.\" class=\"slider-2288 slide-2362\" title=\"\u00a9Adam Ryan Morris\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2363 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2363\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0154.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=155ca33bafa7eb2dc01f22a579d24fe9\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0154.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=0c992f83c3065527da52799f32e11e63\"   alt=\"A photography book printed with images of the interior and exterior of a car.\" class=\"slider-2288 slide-2363\" title=\"\u00a9Adam Ryan Morris\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2365 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2365\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0172.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=80613705f8d48dcf121d3e603dde0ccd\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0172.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=2cf2391d6c35f5786d2807e669061193\"   alt=\"A photography portfolio flipping open to an image of a barbershop and printed with The Hair Taker.\" class=\"slider-2288 slide-2365\" title=\"\u00a9Adam Ryan Morris\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2374 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2374\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/0016-2018-11-SP-Hammonds-High-Res.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=ae1b111f831ad98b07959ed4942afd75\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/0016-2018-11-SP-Hammonds-High-Res.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=59c487cc4b870047020234c4c60dc667\"   alt=\"A pile of photography portfolios laying on top of each other with Brian Hammonds Photo on the cover.\" class=\"slider-2288 slide-2374\" title=\"\u00a9Brian Hammonds Photography\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2372 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2372\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/0014-2018-11-SP-Hammonds-High-Res.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=5d221968c834e9b8b5024e77383db3c8\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/0014-2018-11-SP-Hammonds-High-Res.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=e9d19a903ef4464f54b13e83c00d929b\"   alt=\"A pile of photography booklets laying open and on each other with images of a man, a woman, printed pants and a castle.\" class=\"slider-2288 slide-2372\" title=\"\u00a9Brian Hammonds Photography\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2373 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2373\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/0015-2018-11-SP-Hammonds-High-Res.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=ba8966f0c9f6d29e58fb7b55b51f946d\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/0015-2018-11-SP-Hammonds-High-Res.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=0ff6d602a2c1523a5abd43ef00ac5b00\"   alt=\"A pile of photography books laying open to images of a man, a pagoda, mountains and a rural round building.\" class=\"slider-2288 slide-2373\" title=\"\u00a9Brian Hammonds Photography\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2375 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2375\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/0032-2018-11-SP-Hammonds-High-Res.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=72f97e0106ed68ab1c5b677e96bf28e4\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/0032-2018-11-SP-Hammonds-High-Res.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=df7a58472a9734912cffd771d25dd2a9\"   alt=\"A photography book laying open to images of two Asian woman in floral outfits, a city at night and a castle.\" class=\"slider-2288 slide-2375\" title=\"\u00a9Brian Hammonds Photography\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2376 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2376\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/0037-2018-11-SP-Hammonds-High-Res.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=8e0156e4df990eb75181cca9a4cb7738\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/0037-2018-11-SP-Hammonds-High-Res.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=9b3fbeef1a1095aa260b95ad518fb6ea\"   alt=\"Two hands holding open a photography book with images of a woman in a dress and a man sitting on steps.\" class=\"slider-2288 slide-2376\" title=\"\u00a9Brian Hammonds Photography\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2377 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2377\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/0040-2018-11-SP-Hammonds-High-Res.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=4bf64f262a4653f07610e093fdd18828\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/0040-2018-11-SP-Hammonds-High-Res.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=129051489201aba09964be4bdf34ce22\"   alt=\"Two hands holding open a photography portfolio printed with Brian Hammonds Photo Fashion Lifestyle.\" class=\"slider-2288 slide-2377\" title=\"\u00a9Brian Hammonds Photography\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2384 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2384\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0023-1.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=179387436c042089469a0eb1b54f9135\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0023-1.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=8a61b49e690ab3d48067c8bdea378dbb\"   alt=\"A photography booklet printed with an image of a person on a motorcycle riding at night.\" class=\"slider-2288 slide-2384\" title=\"\u00a9Roy Son Photo\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2385 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2385\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0024.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=c2b40f413fb8987235a28cf2c958897b\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0024.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=4f066f11cac2da52caefd38c27873378\"   alt=\"A booklet printed with photography of a man driving a car, two people on a boat and concertgoers.\" class=\"slider-2288 slide-2385\" title=\"\u00a9Roy Son Photo\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2386 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2386\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0029.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=5f0394c795c2b2fce52d63e13690d1b5\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0029.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=65d874b7a7bda2dac778064622208db9\"   alt=\"A photo portfolio laying open to images of a family eating popcorn in a tent and two people sitting on the street.\" class=\"slider-2288 slide-2386\" title=\"\u00a9Roy Son Photo\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2387 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2387\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0034.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=a3cc4206fd3a83f4663497a608814934\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0034.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=2803883dba4212aef8dd7994f5bcc7a6\"   alt=\"A photography booklet laying open to images of fish on ice and a person standing on a fishing dock.\" class=\"slider-2288 slide-2387\" title=\"\u00a9Roy Son Photo\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2388 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2388\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0035.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=c39d872bb5d3315e0315a1e073c3188e\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0035.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=ecbb623b7e2f2248f40bcae933c584bd\"   alt=\"A photography book laying open to images of two people riding motorcycles and a man taking off his helmet.\" class=\"slider-2288 slide-2388\" title=\"\u00a9Roy Son Photo\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2400 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2400\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0016_1.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=9f15e5d3b1ed5ca784c25baea81849f6\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0016_1.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=570b29c26c281e29b0c222d020b37e05\"   alt=\"A photography booklet laying open to an image of a man in a blue jacket and Steve West on a yellow background.\" class=\"slider-2288 slide-2400\" title=\"\u00a9Steve West Photo\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2394 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2394\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0010.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=c8cbe1591fc949f0dcada94f1f2198e1\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0010.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=df6307efb6f620d18927e0dc26489c4e\"   alt=\"A portfolio laying open to images of a man playing guitar and two men sitting in front of a garage door.\" class=\"slider-2288 slide-2394\" title=\"\u00a9Steve West Photo\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2395 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2395\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0014.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=4ae5d218f60424d7d976ab546c8b4b65\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0014.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=870fcc8b49033f87f54389154e7577d7\"   alt=\"A portfolio printed with images of a man wearing a striped poncho and sitting in a car.\" class=\"slider-2288 slide-2395\" title=\"\u00a9Steve West Photo\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2396 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2396\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0024_1.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=8ae5b0030a0ce554e910e1d5801ef7a8\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0024_1.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=0d2ee869795c4072d061783dd7e26504\"   alt=\"A photography portfolio laying open to images of a person wearing glasses and a bowtie.\" class=\"slider-2288 slide-2396\" title=\"\u00a9Steve West Photo\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2397 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2397\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0026.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=df70d476d7478b9c00fa7ac7e88a118b\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0026.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=3f6e595295a7ec8ffb6a396cf65a2d80\"   alt=\"A portfolio laying open to black and white images of a woman wearing a hat and sunglasses and one with a nose ring.\" class=\"slider-2288 slide-2397\" title=\"\u00a9Steve West Photo\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2398 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2398\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0027.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=c52eb2fe712c4fa5384b7b8a9a1788e8\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0027.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=6269820b55265b814cdee762c076ef72\"   alt=\"A portfolio printed with images of a man looking down clasping his hands and a man in a striped suit sitting in a chair.\" class=\"slider-2288 slide-2398\" title=\"\u00a9Steve West Photo\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2407 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2407\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0004.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=f03a58aae4d0b715c29e9f728aff23c8\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0004.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=545dcdf4d53cddd392ffd37e221c02bd\"   alt=\"A photography book laying open to Jagermeister x Will Strawser in red and an image of a small bottle of alcohol on the ground.\" class=\"slider-2288 slide-2407\" title=\"\u00a9Will Strawser\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2412 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2412\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0088.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=cf3ad6050ae90beda9e72bc05cb79542\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0088.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=8963fee12a59a3ae20006cec7268c93b\"   alt=\"A photography lookbook laying open to images of a bottle of alcohol and a person holding a skateboard behind their back.\" class=\"slider-2288 slide-2412\" title=\"\u00a9Will Strawser\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2410 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2410\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0009-1.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=9bf1546f6f61b06068d4275644be3b57\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0009-1.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=f88233558dfadb9fc5bb7dcdb8d2ca57\"   alt=\"A portfolio printed with an image of three hands toasting with shot glasses and details printed in red.\" class=\"slider-2288 slide-2410\" title=\"\u00a9Will Strawser\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2408 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2408\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0005-1.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=345af266c621713b74a740dd5d0c0949\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0005-1.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=06b0e8f25d200a06b1cfed9af4e2f612\"   alt=\"A photography portfolio laying open to a man in shorts on the beach and a bottle of alcohol laying in water on rocks.\" class=\"slider-2288 slide-2408\" title=\"\u00a9Will Strawser\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2411 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2411\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0043.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=0bc7708ed5532b1e241328c11898f00d\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0043.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=004fae93c4d39fa493878d36bd2de6ed\"   alt=\"A photography book printed with an image of a bottle of alcohol in a bucket of ice.\" class=\"slider-2288 slide-2411\" title=\"\u00a9Will Strawser\" data-recalc-dims=\"1\" \/><\/a><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-2409 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2409\"><a href=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0007.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=12ce07c05dea8d7f09cf8e3b1bb46850\" target=\"_self\" class=\"fb-link ari-fancybox\" data-fancybox-group=\"gallery\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2020\/05\/IMG_0007.jpg?auto=format%2Ccompress&fit=crop&h=500&ixlib=php-3.3.0&w=500&s=88e125875be233e701abde3a30749cb6\"   alt=\"A photo book laying open to images of a pint glass of beer and two people sitting at a table outside.\" class=\"slider-2288 slide-2409\" title=\"\u00a9Will Strawser\" data-recalc-dims=\"1\" \/><\/a><\/li>\n            <\/ul>\n        <\/div>\n        \n    <\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs blockOffset-top-sm allowclickthru\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <h2>Create Provoking Print With Smartpress<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>Smartpress\u2019 punctuality made Son\u2019s partnership a positive one. \u201cFrom sending over paper samples to sending the final shipment of books, I was super impressed with the overall experience Smartpress provided,\u201d he said.<\/p> <p>&nbsp;<\/p> <p>West agrees, seeing future collaborations to come. \u201cThe quality has been what impressed me on both booklets I\u2019ve done,\u201d he said. \u201cI\u2019m so happy with this latest one, I don\u2019t have to worry about who\u2019ll be doing my next promo pieces.\u201d<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>From small businesses and design agencies to freelancers and independent designers, Smartpress walks you through every step of the process so your photography goes from clicking the shutter to clicking with people.<\/p> <p>&nbsp;<\/p> <p>Morris knows this to be true. \u201cThe customer service is hands-down the best out there. And not just among printing houses,\u201d he said. \u201cIt&#8217;s in the top tier of anything I&#8217;ve experienced online or in-person. Smartpress has clearly thought of things from the customer&#8217;s perspective, and it shows.\u201d<\/p> <p>&nbsp;<\/p> <p><em><strong>Hint: <\/strong><\/em>Get more inspo for your own photography portfolios and booklets:<\/p> <ul> <li><a href=\"\/blog\/on-press\/how-to-choose-the-right-paper-stock-for-your-booklet\">Choosing the Right Paper Stock for Your Booklet<\/a><\/li> <li><a href=\"\/blog\/on-press\/perfect-binding-the-sophisticated-choice-for-custom-booklets\">Perfect Bound: Print Booklets with a Sophisticated Binding<\/a><\/li> <\/ul> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--><!--\/the_content-->","protected":false},"excerpt":{"rendered":"Realizing your full visual expression deserves a presentation worthy of the subject. Whether your photography focuses on products, places or people, a customized booklet displays all of it with a professional look and a personal feel.","protected":false},"author":8,"featured_media":2354,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-2336","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-printspiration"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Focal Point: Turning Booklets into Photography Portfolios<\/title>\n<meta name=\"description\" content=\"See how booklet printing lets you create photography portfolios, 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