{"id":1760,"date":"2019-11-22T17:10:05","date_gmt":"2019-11-22T22:10:05","guid":{"rendered":"https:\/\/blogprodproxy.wpengine.com\/?p=1760"},"modified":"2025-08-20T15:14:19","modified_gmt":"2025-08-20T20:14:19","slug":"the-essentials-of-custom-banners","status":"publish","type":"post","link":"https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners","title":{"rendered":"Custom Banners: The Essentials for Printing &#038; Hanging"},"content":{"rendered":"<!--the_content--><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p>When you have something important to say, why not go big? Lightweight, durable and reusable, <a href=\"https:\/\/smartpress.com\/shop\/custom-banners\">custom banners<\/a> are so versatile and give designers the flexibility to attract attention in a big way. So before you hang up mesh or vinyl banners, take a look through the customizing options available at Smartpress.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <\/span><\/p> <h2>Key Takeaways<\/h2> <ul> <li><span data-sheets-root=\"1\"><a href=\"#attracting-attention\">Custom hanging banners, retractable banners and step and repeat banners<\/a> are ideal for events, promotions and personal celebrations. They offer big impact wherever you need visibility.<\/span><\/li> <li><span data-sheets-root=\"1\"><a href=\"#material-considerations\">Vinyl banners come in scrim, smooth or mesh formats,<\/a> with each suited for specific conditions. Mesh is best for wind, scrim is affordable for short-term outdoor use and smooth offers a cleaner look and two-sided printing for maximum visibility.<\/span><\/li> <li><span data-sheets-root=\"1\">From grommets and pole pockets to hemstitching and bungee cords, <a href=\"#finishing-options\">how you finish and hang your banner affects both presentation and durability. <\/a>Thoughtful hardware choices ensure your banner is functional, polished and ready for any setting.<\/span><\/li> <\/ul> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2019\/11\/behind_the_print_hanging_banner.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=44231c97aae5285b8574b4b39213722d\" alt=\"A hanging banner with Behind the Print in white text and a woman holding a booklet open.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2>Custom Banners Offer High Versatility &amp; High Impact<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>We\u2019ve all seen them: promoting products and businesses, at corporate gatherings, at sporting events, announcing special events or dressing up light poles down Main Street. But <a href=\"https:\/\/smartpress.com\/support\/stocks-substrates\/fabric-backdrops-vs-vinyl-backdrops\">vinyl backdrops<\/a> and custom banners have myriad design possibilities that you may not be aware of.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row end-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img decoding=\"async\" class=\"\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2019\/11\/hanging_banner_conference.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=8b6c0b9b246d6ec8ffc788e89dcfef39\" alt=\"Two people presenting on stage with a custom hanging banner displayed behind them.\" data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <h2 id=\"attracting-attention\">Attracting Attention<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row end-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>From <a href=\"https:\/\/smartpress.com\/offering\/hanging-banners#c=5467&amp;cp=1\">Hanging Banners<\/a> and <a href=\"https:\/\/smartpress.com\/offering\/retractable-banners#c=5467&amp;cp=1\">Retractable Banners<\/a> to <a href=\"https:\/\/smartpress.com\/offering\/step-and-repeat-banners#c=5467&amp;cp=1\">Step and Repeat Banners<\/a>, Smartpress&#8217; online printing services offer an array of options for promoting and advertising a product or announcing personal events like birthdays, graduations or weddings.<\/p> <p>&nbsp;<\/p> <p>Selecting the right large format vinyl banner for your application starts with defining how you intend it to be installed and displayed. It\u2019s common to think of banners as hanging on a wall, fence, or other vertical surfaces.<\/p> <p>&nbsp;<\/p> <p>But with the right finishing options, vinyl banners can be hung from the ceiling, mounted on poles, or installed on a stand. So look around your space and get creative to find the most attention-grabbing opportunity for your vinyl banner.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2019\/11\/paper_stocks_example_detail.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=ce5dd8d637efd3bebc46048fd1e73014\" alt=\"Four banner materials stacked on top of each other and tiered at the corner.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 62.5%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">From top to bottom: 8 oz. Mesh Vinyl, 13 oz. Smooth Vinyl, 13 oz. Scrim Vinyl, 15 oz. Smooth Vinyl<\/p><\/figcaption><\/figure>  <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10\"> <h2 id=\"material-considerations\">Material Considerations for Custom Banners<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Before uploading your banner design for online printing, considering the practicalities of where your custom banners will be used is important to selecting the right material, as not all vinyl is created equal. When it comes to selecting material for your vinyl banner, there are a variety of options to choose from and each offers different benefits.<\/p> <\/div> <\/div> <\/div> <\/div> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p><strong>SCRIM VINYL<\/strong> is probably the most common material for vinyl banners. Among the most economical options, its 13-ounce weight makes it perfect in outdoor applications for short periods of time, especially if it\u2019s not exposed to heavy weather. Suitable for one-sided printing, scrim vinyl has a matte finish but can take on a bit of shine when it\u2019s printed with UV inks.<\/p> <p>&nbsp;<\/p> <p><strong>SMOOTH VINYL<\/strong> has a tighter weave than scrim vinyl, which yields a smoother surface. Smooth vinyl can be printed on both sides, so it\u2019s the material of choice if your sign hangs where it will be seen from different directions. Like scrim vinyl, smooth vinyl also has a matte surface that takes on a shine when it\u2019s printed with UV inks. For indoor applications, we suggest using 13 oz., which is primarily for lightweight indoor use, or 15 oz., which delivers the durability you may need if your sign will see heavy outdoor use.<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p><strong>MESH VINYL<\/strong> is made for windy applications. The mesh material allows air to pass through it, so you don\u2019t have to cut wind slits that wreck your design and weaken the structural integrity of your banner. Because of its mesh structure, it can only be printed on one side, and like the other vinyl options, mesh vinyl has a matte finish to its surface.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img decoding=\"async\" class=\"\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2019\/11\/hanging_banners_detail.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=7fc7e7a3aabaa6850fbe1a904a56b022\" alt=\"The corners of four custom banners tiered on top of each other with grommets in each one.\" data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10\"> <h2 id=\"finishing-options\">Finishing Options for Banner Printing<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>Designing vinyl banners doesn\u2019t stop with selecting a material. Finishing options and <a href=\"https:\/\/smartpress.com\/shop\/sign-accessories\">banner hardware and accessories<\/a> are equally dependent upon how your vinyl banner will be used and generally means defining how you want to <a href=\"https:\/\/smartpress.com\/support\/product-resources\/how-to-hang-your-banner\">hang your banner<\/a>.<\/p> <p>&nbsp;<\/p> <p>Sure, you could tie it up with rope, zip-ties or duct tape, but is that the best way to present your design? A little bit of planning and forethought will make your vinyl banner project successful and able to withstand the environment it hangs in.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2019\/11\/mn_hanging_banner_detail.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=c5549c10df3e543f9da4335717a02684\" alt=\"A custom banner designed with pole pockets.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 62.5%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">Smooth Vinyl finished with pole pockets<\/p><\/figcaption><\/figure><\/div>  <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2019\/11\/banner_detail.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=32a5762cae2ee3f272e34f26e4c769d7\" alt=\"Two hands holding a custom banner that's loosely rolled with grommets in the corners.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">SMOOTH VINYL FINISHED WITH GROMMETS<\/p><\/figcaption><\/figure><\/div>  <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <!--block: 50-50 --><div class=\"row center-xs\" ><div class=\"col-xs-12 col-sm-10 col-md-8\"><div class=\"row\"> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p>Add <strong>pole pockets<\/strong> to your banner as an easy hanging option when installing onto a pole or dowel. Add a pocket on the bottom and insert a wood dowel to keep the banner straight and taught as it\u2019s hung. Pole pockets can also be added to the left or right sides so you can slide the banner onto a stand. The trick with pole pockets is simple: choose a size that\u2019s slightly larger than the pole so you can install it easily.<\/p> <!--[\/col]--><\/div> <div class=\"col-xs-12 col-sm-6\"><!--[col]--> <p><strong>Grommets<\/strong> are the other option for hanging your banner. These metal rings usually come in black, white, brass, or chrome and can be added to the corners of your banner. If your vinyl banner is larger than 72\u02dd the grommets should be added every 24 inches to help keep your banner taut and crisp.<\/p> <p>&nbsp;<\/p> <p>For ultimate flexibility, add both grommets and pole pockets. That way, if the placement for your banner changes, it\u2019s still ready to hang. And sometimes a combination \u2014 grommets along the top with a pole pocket and dowel for weight at the bottom \u2014 are just what\u2019s needed.<\/p> <!--[\/col]--><\/div> <\/div><\/div><\/div> <!--\/block--><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--><!--block-empty--> <!--block: 50-50-image --><div class=\"row center-xs blockOffset-bottom-sm\"><div class=\"col-xs-12 col-sm-10 col-md-10\"><div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-top-sm blockOffset-left-sm\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2019\/11\/haning_banner_loop.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=25fca4a50dae2a9ae246f72ba1722ea2\" alt=\"A black ball bungee threaded through a grommet in the corner of a banner.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 66.6666666667%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">Mesh vinyl finished with grommets and ball bungees<\/p><\/figcaption><\/figure><\/div>  <div class=\"col-xs-12 col-sm-6 no-pad blockOffset-bottom-md raisedRight\"><figure class=\"figureContainer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2019\/11\/graft_hanging_banner.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=ec015ae42915ee9b88b21372e5b1b9dd\" alt=\"Two hands holding the corner of a custom printed banner with a grommet and Graft Cider in white letters.\"   data-recalc-dims=\"1\" \/><figcaption style=\"width: 62.5%;\" class=\"wp-caption alignleft\"><p class=\"wp-caption-text\">Scrim vinyl finished with hemstitching and grommets<\/p><\/figcaption><\/figure><\/div>  <\/div><\/div><\/div> <!--\/block--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p>If your banner will hang in a windy location, you\u2019ve probably already chosen mesh vinyl as your material. But you should also consider using <a href=\"https:\/\/smartpress.com\/offering\/ball-bungees#c=52&amp;cp=1\"><strong>ball bungee cords<\/strong><\/a> to hang your banner \u2014 they\u2019ll let it move a bit more freely than rope or zip ties \u2014 and will look better, too.<\/p> <p>&nbsp;<\/p> <p>Last, be sure to add <strong>hemstitching<\/strong> to increase the longevity of your custom banners. You don\u2019t need hemstitching where you\u2019ve added pole pockets, but it will add durability to the other sides.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-bottom-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-10\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-8\"> <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2019\/11\/kevin_horn_behind_the_print_feature.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&w=900&s=72786168152657233a965536df64093c\" alt=\"A man in a blue jacket holding a beer standing in front a hanging banner printed with Behind the Print.\"   data-recalc-dims=\"1\" \/><\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs blockOffset-top-sm\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <h2>Perfect Promotion<\/h2> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row end-xs\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p>Large format vinyl banners are an incredibly versatile item, and Smartpress is the online printer that can help you design, customize and print yours. Promoting a sale? There\u2019s a vinyl banner for that. Promote a product, promote a business, promote your event.<\/p> <p>&nbsp;<\/p> <p><span data-sheets-root=\"1\">&#8220;Hanging banners through Smartpress are always a good decision. Color is vibrant and graphic is crisp,&#8221; said client Molly. &#8220;I added the stitched hems this time and it helped with durability significantly &#8211; some bad storms and strong winds blew through that in the past have ripped the grommets out, but the stitched hems held everything strong.&#8221;<\/span><\/p> <p>&nbsp;<\/p> <p>Birthdays, weddings, anniversaries, graduations, bar mitzvahs, bat mitzvahs, quincea\u00f1eras or any occasion can be cause for a banner. And when you understand the options available, your vinyl banner project will come off without a wrinkle.<\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--> <!--graybar--><div class=\"ltGrayBkgd-md\"><\/div><!--\/graybar--> <!--block--><div class=\"row center-xs\"><div class=\"col-xs-12 col-sm-8\"><div class=\"row\"><div class=\"col-xs-12\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><!--\/block--> <div class=\"row center-xs\"> <div class=\"col-xs-12 col-sm-11 col-md-8\"> <div class=\"row\"> <div class=\"col-xs-12 col-sm-10 col-md-6\"> <p>&nbsp;<\/p> <p><em><strong>Hint:<\/strong> <\/em>Want more custom banner inspo? Get it here:<\/p> <ul> <li><a href=\"\/blog\/on-press\/pop-up-promotion-5-ways-to-use-retractable-banners\">Pop-up Promotion: 5 Ways to Use Retractable Banners<\/a><\/li> <\/ul> <p>&nbsp;<\/p> <p><strong>FEATURED BANNER DESIGNS<\/strong><\/p> <p><a href=\"https:\/\/www.facebook.com\/Thekovarbrothersband\/\" target=\"_blank\" rel=\"noopener noreferrer\">The Kovar Brothers<\/a> Design<span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Designed for Equuvation (equuvation.org) | Creative by The Summer House&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:13059,&quot;3&quot;:{&quot;1&quot;:0},&quot;4&quot;:[null,2,16777215],&quot;11&quot;:3,&quot;12&quot;:0,&quot;15&quot;:&quot;Arial&quot;,&quot;16&quot;:11}\"> by <a href=\"https:\/\/www.instagram.com\/kovarart\/\" target=\"_blank\" rel=\"noopener noreferrer\">Kovar Design &amp; Illustration<\/a><br \/> <a href=\"https:\/\/aigaminnesota.org\/\" target=\"_blank\" rel=\"noopener noreferrer\">AIGA Minnesota<\/a>&#8216;s Inside Out Design Camp 2018 Design by <a href=\"https:\/\/designcue.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Cue<\/a><br \/> <a href=\"https:\/\/www.graftcidery.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Graft Cidery<\/a> Design by Sarah Kenney<br \/> <a href=\"https:\/\/blogprodproxy.wpengine.com\/behind-the-print\" target=\"_blank\" rel=\"noopener noreferrer\">Behind the Print<\/a> Design by Ferenc Andah\u00e1zy<\/span><\/p> <\/div> <\/div> <\/div> <\/div><!--block-empty--><!--\/the_content-->","protected":false},"excerpt":{"rendered":"Going Big: The Smartpress rundown on large-format vinyl banners. From materials selection to finishing, everything you need to know before you hang it up.","protected":false},"author":14,"featured_media":1856,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-1760","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-on-press"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Custom Banners: The Essentials for Printing &amp; Hanging<\/title>\n<meta name=\"description\" content=\"Custom banners are lightweight, durable and reusable. See how they give designers the flexibility to attract attention in a big way.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Custom Banners: The Essentials for Printing &amp; Hanging\" \/>\n<meta property=\"og:description\" content=\"Custom banners are lightweight, durable and reusable. See how they give designers the flexibility to attract attention in a big way.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners\" \/>\n<meta property=\"og:site_name\" content=\"Smartpress Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/smartpressprinting\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-22T22:10:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-20T20:14:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blogprodproxy.wpengine.com\/wp-content\/uploads\/2019\/11\/banner-event-concert-bright-hero.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Megan Swirtz\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@smartpress\" \/>\n<meta name=\"twitter:site\" content=\"@smartpress\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Megan Swirtz\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/the-essentials-of-custom-banners#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/the-essentials-of-custom-banners\"},\"author\":{\"name\":\"Megan Swirtz\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#\\\/schema\\\/person\\\/595de15c17d29438dfa1adef0210536f\"},\"headline\":\"Custom Banners: The Essentials for Printing &#038; Hanging\",\"datePublished\":\"2019-11-22T22:10:05+00:00\",\"dateModified\":\"2025-08-20T20:14:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/the-essentials-of-custom-banners\"},\"wordCount\":1443,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/the-essentials-of-custom-banners#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/smartpressblog.imgix.net\\\/wp-content\\\/uploads\\\/2019\\\/11\\\/banner-event-concert-bright-hero.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=2751dd5bb1982e199b436649fe5b8c87\",\"articleSection\":[\"On Press\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/the-essentials-of-custom-banners#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/the-essentials-of-custom-banners\",\"url\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/the-essentials-of-custom-banners\",\"name\":\"Custom Banners: The Essentials for Printing & Hanging\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/the-essentials-of-custom-banners#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/the-essentials-of-custom-banners#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/smartpressblog.imgix.net\\\/wp-content\\\/uploads\\\/2019\\\/11\\\/banner-event-concert-bright-hero.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=2751dd5bb1982e199b436649fe5b8c87\",\"datePublished\":\"2019-11-22T22:10:05+00:00\",\"dateModified\":\"2025-08-20T20:14:19+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#\\\/schema\\\/person\\\/595de15c17d29438dfa1adef0210536f\"},\"description\":\"Custom banners are lightweight, durable and reusable. See how they give designers the flexibility to attract attention in a big way.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/the-essentials-of-custom-banners#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/the-essentials-of-custom-banners\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/the-essentials-of-custom-banners#primaryimage\",\"url\":\"https:\\\/\\\/smartpressblog.imgix.net\\\/wp-content\\\/uploads\\\/2019\\\/11\\\/banner-event-concert-bright-hero.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=2751dd5bb1982e199b436649fe5b8c87\",\"contentUrl\":\"https:\\\/\\\/smartpressblog.imgix.net\\\/wp-content\\\/uploads\\\/2019\\\/11\\\/banner-event-concert-bright-hero.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=2751dd5bb1982e199b436649fe5b8c87\",\"width\":1920,\"height\":1080,\"caption\":\"A custom banner printed with The Kovar Brothers in shades of pink and purple hanging in front of an audience.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/on-press\\\/the-essentials-of-custom-banners#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/smartpress.com\\\/blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Custom Banners: The Essentials for Printing &#038; Hanging\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/\",\"name\":\"Smartpress Blog\",\"description\":\"Create Brilliant Print\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/#\\\/schema\\\/person\\\/595de15c17d29438dfa1adef0210536f\",\"name\":\"Megan Swirtz\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/65d91d060b511e74987efef6fc412d3b35c499601db6582418c514c0ddca864b?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/65d91d060b511e74987efef6fc412d3b35c499601db6582418c514c0ddca864b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/65d91d060b511e74987efef6fc412d3b35c499601db6582418c514c0ddca864b?s=96&d=mm&r=g\",\"caption\":\"Megan Swirtz\"},\"description\":\"Smartpress Large Format Product Manager\",\"sameAs\":[\"http:\\\/\\\/smartpress.com\"],\"url\":\"https:\\\/\\\/smartpress.com\\\/blog\\\/author\\\/meganswirtz\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Custom Banners: The Essentials for Printing & Hanging","description":"Custom banners are lightweight, durable and reusable. See how they give designers the flexibility to attract attention in a big way.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners","og_locale":"en_US","og_type":"article","og_title":"Custom Banners: The Essentials for Printing & Hanging","og_description":"Custom banners are lightweight, durable and reusable. See how they give designers the flexibility to attract attention in a big way.","og_url":"https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners","og_site_name":"Smartpress Blog","article_publisher":"https:\/\/www.facebook.com\/smartpressprinting\/","article_published_time":"2019-11-22T22:10:05+00:00","article_modified_time":"2025-08-20T20:14:19+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/blogprodproxy.wpengine.com\/wp-content\/uploads\/2019\/11\/banner-event-concert-bright-hero.jpg","type":"image\/jpeg"}],"author":"Megan Swirtz","twitter_card":"summary_large_image","twitter_creator":"@smartpress","twitter_site":"@smartpress","twitter_misc":{"Written by":"Megan Swirtz","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners#article","isPartOf":{"@id":"https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners"},"author":{"name":"Megan Swirtz","@id":"https:\/\/smartpress.com\/blog\/#\/schema\/person\/595de15c17d29438dfa1adef0210536f"},"headline":"Custom Banners: The Essentials for Printing &#038; Hanging","datePublished":"2019-11-22T22:10:05+00:00","dateModified":"2025-08-20T20:14:19+00:00","mainEntityOfPage":{"@id":"https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners"},"wordCount":1443,"commentCount":0,"image":{"@id":"https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners#primaryimage"},"thumbnailUrl":"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2019\/11\/banner-event-concert-bright-hero.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=2751dd5bb1982e199b436649fe5b8c87","articleSection":["On Press"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners#respond"]}]},{"@type":"WebPage","@id":"https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners","url":"https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners","name":"Custom Banners: The Essentials for Printing & Hanging","isPartOf":{"@id":"https:\/\/smartpress.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners#primaryimage"},"image":{"@id":"https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners#primaryimage"},"thumbnailUrl":"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2019\/11\/banner-event-concert-bright-hero.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=2751dd5bb1982e199b436649fe5b8c87","datePublished":"2019-11-22T22:10:05+00:00","dateModified":"2025-08-20T20:14:19+00:00","author":{"@id":"https:\/\/smartpress.com\/blog\/#\/schema\/person\/595de15c17d29438dfa1adef0210536f"},"description":"Custom banners are lightweight, durable and reusable. See how they give designers the flexibility to attract attention in a big way.","breadcrumb":{"@id":"https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners#primaryimage","url":"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2019\/11\/banner-event-concert-bright-hero.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=2751dd5bb1982e199b436649fe5b8c87","contentUrl":"https:\/\/smartpressblog.imgix.net\/wp-content\/uploads\/2019\/11\/banner-event-concert-bright-hero.jpg?auto=format%2Ccompress&ixlib=php-3.3.0&s=2751dd5bb1982e199b436649fe5b8c87","width":1920,"height":1080,"caption":"A custom banner printed with The Kovar Brothers in shades of pink and purple hanging in front of an audience."},{"@type":"BreadcrumbList","@id":"https:\/\/smartpress.com\/blog\/on-press\/the-essentials-of-custom-banners#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/smartpress.com\/blog"},{"@type":"ListItem","position":2,"name":"Custom Banners: The Essentials for Printing &#038; Hanging"}]},{"@type":"WebSite","@id":"https:\/\/smartpress.com\/blog\/#website","url":"https:\/\/smartpress.com\/blog\/","name":"Smartpress Blog","description":"Create Brilliant Print","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/smartpress.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/smartpress.com\/blog\/#\/schema\/person\/595de15c17d29438dfa1adef0210536f","name":"Megan Swirtz","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/65d91d060b511e74987efef6fc412d3b35c499601db6582418c514c0ddca864b?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/65d91d060b511e74987efef6fc412d3b35c499601db6582418c514c0ddca864b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/65d91d060b511e74987efef6fc412d3b35c499601db6582418c514c0ddca864b?s=96&d=mm&r=g","caption":"Megan Swirtz"},"description":"Smartpress Large Format Product Manager","sameAs":["http:\/\/smartpress.com"],"url":"https:\/\/smartpress.com\/blog\/author\/meganswirtz"}]}},"_links":{"self":[{"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/posts\/1760","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/comments?post=1760"}],"version-history":[{"count":0,"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/posts\/1760\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/media\/1856"}],"wp:attachment":[{"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/media?parent=1760"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/categories?post=1760"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smartpress.com\/blog\/wp-json\/wp\/v2\/tags?post=1760"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}